What If...?
Marvel · 1989–1998 · 115 issues
About the series
Launching in 1989, Marvel's What If...? series spent a decade reimagining the Marvel Universe through 115 issues of alternate-history scenarios. The brainchild of frequent writers like Roy Thomas, Kurt Busiek, and R. J. M. Lofficier, with artists Jim Valentino and Ron Wilson, the series posed pivotal "what if" questions—often involving iconic figures such as Captain America, Wolverine, and Spider-Man—to explore how a single change could reshape familiar stories. Its lasting appeal lies in its playful, what-could-have-been spirit, making it a cornerstone of Marvel's multiverse storytelling long before the concept became mainstream.
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