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Jughead #164 cover
Cover: Dan DeCarlo & Jon D'Agostino

Jughead #164

Jan 1969 · Archie · 0.12 USD
📊 ~1,752 copies sold its debut month
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In "The Agent," Jughead’s latest scheme takes a surprising turn when Reggie sells him a worn horseshoe with a tall tale attached. Believing it’s a lucky charm with real value, Jughead’s quick thinking and a little deception lead to an unexpected profit—though the horseshoe’s true worth remains as questionable as ever. Bill Vigoda’s art, inked by Rudy Lapick and colored by Barry Grossman, brings the classic Archie charm to life, while Dan DeCarlo’s cover captures the moment with his signature flair.

Contains 5 stories
The Agent
6 pp · Humor, Teen

In "The Agent," Jughead finds himself reluctantly playing diplomat when he’s sent to a sorority house to book a gig for The Archies—much to his dismay, since he’s not exactly a fan of girls. His attempts to get the job done while enduring the social scene are as awkward as they are hilarious.

The Belly Whopper
1 pp · Humor, Children
The Loner
6 pp · Humor, Teen
Big Ethel Muggs
Lucky-Leaf
5 pp · Humor, Teen
The Horse-Laugh
5 pp · Humor, Teen

In "The Horse-Laugh," Reggie spins a tall tale about an old horseshoe being a lucky charm, convincing Jughead to sell it. When Jughead hears it might be worth something, he tries to buy it back—only to find Reggie’s been playing him all along, turning a quick profit on a truly worthless trinket.

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Cast · 9 characters

Full credits

letterer Bill Yoshida
cover pencils Dan DeCarlo
cover inks Jon D'Agostino

Reprints

Reprinted in Archie Comics Digest #8 (1974), Archie Giant Series Magazine #227 (1974), Jughead with Archie Digest #46 (1981), The Jughead Jones Comics Digest #40 (1986), Jughead with Archie Digest #102 (1991), The Jughead Jones Comics Digest #84 (1993), The Jughead Jones Comics Digest #95 (1995), Archie's Pals 'n' Gals Double Digest Magazine #16 (1996), Jughead's Double Digest #59 (1999), Jughead's Double Digest #68 (2000), Jughead's Double Digest #69 (2000), Archie's Pals 'n' Gals Double Digest Magazine #96 (2005), Jughead & Friends Digest Magazine #30 (2009), Archie 1000 Page Comics Extravaganza #[nn] (2013), World of Archie (Jumbo Comics) Double Digest #31 (2013), Archie 1000 Page Comics 75th Anniversary Bash #[nn] (2016), Jughead and Archie Double Digest #19 (2016), Jughead and Archie Double Digest #23 (2016), Archi #425

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