Mad #68

In "Midnight TV Roulette," EC’s Mad #68 delivers a sharp, satirical take on 1960s television culture with a parody of Alpine cigarette print ads. The story follows a surreal, self-aware twist on ad fatigue, where a lone viewer confronts the endless loop of TV cigarette commercials in a dreamlike, offbeat sequence. Illustrated with crisp, deadpan humor by Lester Krauss, the interior art complements the cover’s anarchic energy—penciled and inked by Don Martin, whose signature absurdity defines the issue’s tone.