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Mad #41 cover
Cover: Kelly Freas

Mad #41

Sep 1958 · EC · 0.25 USD
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In "MAD Answers Questions Most Asked By Camp Counselors," a satirical take on advertising and corporate culture, Pallidin takes on a bizarre assignment: turning a Western TV show into a Madison Avenue pitch. With sharp wit and deadpan absurdity, the story follows his increasingly surreal efforts to sell the concept—until he resorts to a merger that defies logic. Written by Albert Meglin and illustrated by George Woodbridge, this classic Mad skewering blends satire and visual humor, with a cover by Kelly Freas that captures the story’s tongue-in-cheek spirit.

Contains 17 stories
MAD Answers Questions Most Asked By Camp Counselors
2 pp · Humor
It's Fun To Phone!
1 pp · Satire-Parody
The MAD Primer
3 pp · Satire-Parody
IrvingSchlepFarmer BrownMiss FurdSadieIrving's fatherBobbie SmithMr. Johnson
Don Martin at Large In a Haberdashery
2 pp · Humor
Rare Old Magazines
2 pp · Satire-Parody
Go West, Old Format
2 pp · Satire-Parody
Joe FridayDead-EyeMike WallaceBlackjack CohenBob CummingsChuckGeorgiaPhil SilversPvt. Doberman
Go East, Old Western
2 pp · Satire-Parody
PallidinMr. KitzelMr. Wessel

In "Go East, Old Western," a parody of 1950s TV westerns, a jaded advertising exec named Pallidin is brought in to sell a classic Western series to Madison Avenue—only to turn the whole show into a corporate merger pitch. With deadpan satire and sharp visual gags, the story follows his increasingly absurd attempt to repackage frontier grit into a slick, profit-driven spectacle.

Snob Appeal vs Slob Appeal
3 pp · Satire-Parody

A sly satire in three pages, "Snob Appeal vs Slob Appeal" skewers mid-20th-century advertising with mock ads for Rancid's Deluxe Whiskey, Whammo Watchbands, Breezy of California jackets, and Aardvark Carpets—each presented in two wildly different styles, one elitist, one aggressively casual. The contrast is sharp, funny, and deadpan, all typeset with a dry, ironic flair.

The Chess Game
1 pp · Humor
How To Play Golf
3 pp · Satire-Parody
Alfred E. Neuman
Strangely Believe It!
1 pp · Satire-Parody
Ernie KovacsJ. Daniel FrumpFrembish K. Fair III
The Wrong Lions
2 pp · Satire-Parody
Christian Diesel [Marlo Brandin]Michael Wiffycur [Dean Martini]Noah Ackermoan [Montgomery Cleft]Irwin Shaw
The Great Mail Robbery
1 pp · Humor
Boating
4 pp · Humor
The Count-Down Man
2 pp · Humor
Bob ElliottRay GouldingWally BallewDr. Adolph Von Schmutz
In A Penny Arcade
1 pp · Humor
The Skid-Row Bums
1 pp · Satire-Parody

ComicBooks.com Value

Our Model is In Beta
Raw (VG) $16
CGC 9.8 · 2 in census $1,194
CGC 9.6 · 3 in census $417
CGC 9.4 · 4 in census $217
CGC 9.2 · 3 in census $124*
CGC 9.0 none in existence
CGC 8.5 · 1 in census $84
Show all 17 grades
CGC 8.0 · 3 in census $44*
CGC 7.5 · 1 in census $35*
CGC 7.0 none in existence
CGC 6.5 · 1 in census $20*
CGC 6.0 · 1 in census $20*
CGC 5.5 · 2 in census $20*
CGC 5.0 · 1 in census $20*
CGC 4.5 none in existence
CGC 4.0 none in existence
CGC 3.5 none in existence
CGC 3.0 · 1 in census $20*
* estimate — limited direct-sales data at this grade
Our model’s value — refined as new sales data arrives · CGC census counts shown where available

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Full credits

artist, inker George Woodbridge
cover pencils, inks Kelly Freas

Reprints

↩ Reprints Mad #27 (1956)

Reprinted in Mad #1 (1959), More Trash from Mad #2 (1959), The Worst from MAD #3 (1960), More Trash from Mad #3 (1960), Mad Follies #1 (1963), The Worst from MAD #7 (1964), Svenska Mad #3/1965 (1965), The Completely Mad Don Martin #[nn] (1974), The Mad Frontier #12 (86-066) (1975), Mad about the Fifties #[nn] (1997), Fighting Mad #[nn] (2004), Mad for Decades #[nn] (2007), Mad #28 (2022), Mad #38 (2024)

Key issues in Mad

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