Life, 1928-11-30 · page 49 of 52
Life — November 30, 1928 — page 49: what you’re looking at
What you’re looking at
This page is primarily a **Christmas gift advertisement** for Brooks Brothers, the established menswear company (founded 1818). The central illustration shows a salesman or clerk assisting customers in what appears to be a store interior—a scene depicting the shopping experience. The page showcases gentlemen's furnishings typical of the era: ties, scarves, wallets, cigarette lighters, umbrellas, dress cases, trunks, and clothing. Price ranges suggest luxury goods aimed at affluent male consumers. The advertisement emphasizes that merchandise is "concentrated on the Street Floor where it is most readily accessible"—highlighting convenient shopping for Christmas gift-giving. A secondary notice mentions a **new Boston store location**. This is **not satirical content** but rather a straightforward commercial appeal to wealthy readers during the holiday season, typical of *Life* magazine's advertising pages. The illustration conveys aspirational shopping and service-oriented retail culture of the period.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Four-in-Hand aod Wide-End $.00-16.50 Clock and Barometer 33.00 12003830 Searte 1,756.00 oa: pes sono W Prpamae, SO wreck, Site “°° Cigarette Lighters 2.50.28.0n Wirlet Watch 075460 Bow Tes 1202.73 Wallet Others Boot and Shoe Trunk 175.00 Orders '86.00-275.00 MADISON AVENUE COR. FORTY-FOURTH STREET NEW YORK Fitted Dressing Case 97.00 tata . 9.00-275.00 Picted Ate Umbrefias =e Case Shooting Seats j ( Other ‘ate Walking Sticks é, taché ' Cases - 1 17.00-70.00 Merchandise especially suitable for Christmas Gifts. is, under the new arrangement of the New York Store, concen- trated on the Street Floor where it is most readily accessible NEW BOSTON STORE: NEWBURY cor. BERKELEY ST. Silk Handkerchiefs in Various | aod Wi Ie it Colars and wren 357.00 comicbooks.com