Life, 1927-11-17 · page 3 of 48
Life — November 17, 1927 — page 3: what you’re looking at
What you’re looking at
This is primarily a **Hamilton Watch Company advertisement**, not a political cartoon. The page promotes "$50 Hamilton pocket watches" across three models: the Jefferson, Fillmore, and Cleveland. The "satire" is subtle: the ad addresses a common perception that Hamilton watches are "very high priced" by positioning these three specific models as affordable alternatives at exactly $50. The accompanying photograph shows a jeweler presenting a watch to a customer, emphasizing accessibility. The ad leverages Hamilton's reputation for railroad precision—mentioning famous trains like the "Twentieth Century Limited" to reinforce reliability. There's no political commentary about the historical figures named (Jefferson, Fillmore, Cleveland); their names simply appear to be marketing labels for watch models, likely reflecting early-20th-century naming conventions for products.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life What Fifty Dollars will do It will give you your choice of these beautiful Hamiltons The new Ha: "V'l take this one—it's so beautiful." EWELERS tell us that many people think of the Hamilton as very high priced. This page of Hamiltons at Fifty Dollars is our an- swer. We have made them for years—and for years they have been sold at this price. The Hamilton's long record for great accuracy probably creates the impression of extra-high price. Only for considerable money, people suppose, could such a valuable and accurate watch be produced. The Hamilton is offered in many models and, in platinum cases, is sold as high as $685. It is not by chance, but because of its accuracy, that the Hamilton is the watch preferred in American railroad service. The “Twentieth Century Limited,” the New York Central's famous fast train between New York and Chicago, is ran on Hamilton time. So is the “Broad- way Limited,” the Pennsylvania's splendid New York- Chicago flyer. Each of these celebrated trains recently completed its twenty-fifth year of successful service The Cleveland model. A smart The three thin pocket models shown on this page bor m with re d bow, fash’ are presented in beautiful cases of distinguished design. Read the detailed descriptions. Your jeweler is ready sold, ghee i i7ijewel to serve you. . For full information and descriptions, send for copies of “The Timekeeper"’ and "The Care of Your Watch.” Hamilton Watch Company, 899 Columbia Avenue, Lancaster, Pa, | ara *s X R Vw y | } if NAY 5 |g Sahay ny ete dibe Sle ; ; 4 LOTS NNT GUI cn yr if RailroadA curncy comicbooks.com