Life, 1925-11-26 · page 6 of 44
Life — November 26, 1925 — page 6: what you’re looking at
What you’re looking at
This page is primarily **advertising, not satire or political commentary**. It's a Christmas subscription promotion for *Life* magazine itself. The image shows a **cherub or cupid figure** holding aloft what appears to be a torch or light source—a generic symbol of joy and enlightenment used for holiday marketing. The text pitches *Life* magazine subscriptions as gift ideas, listing numerous contributors (artists and writers) to an upcoming "Christmas Life" issue. The implicit message: *Life* offers quality entertainment and humor worth gifting. The tagline "LIFE for a friend means a friend for life" is a pun designed to make subscriptions seem like meaningful presents. **Context for modern readers**: This reflects early 20th-century magazine culture, when annual subscriptions were common luxury gifts, and *Life* positioned itself as essential reading for educated, cultured audiences.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
To Yous Gentle Reader IFE extends every good wish for the coming season and begs to announce that the long-awaited Christmas Life will be out next week—Bigger, Better, and Merrier than ever. Only the combined efforts of Lire’s all-star staff of artists and writers could make possible this truly brilliant number. A resplendent cover by Ralph Barton, together with drawings in color by C. D. Gibson, Percy Crosby and Victor Anderson, will give you—as the saying goes— an eyeful. Among other contributors you will find: C. T. Anderson Milt Gross E. McNerney, Jr. Robert C. Benchley Arthur Guiterman C. F. Peters R. B. Birch Alice Harvey J. R. Shaver Harrison Cady John Held Robert E. Sherwood J. Conacher Oliver Herford F. Strothmann Fred G. Cooper Don Herold T. S. Sullivant R. V. Culter Ellison Hoover C. H. Sykes Kerr Eby O. F. Howard Rodney Thomson C. F. Forbell Baron Ireland H. T. Webster Al Frueh Rea Irvin Gluyas Williams Rube Goldberg Baird Leonard Art Young E. S. Martin Ae speaking of Christmas reminds us that there isn’t a happier gift to give to anyone—man, woman or child—than a year’s subscription for Lire. And it’s so very easy. Just fill out the coupon below and mail it to us. We will send a card on Christmas morning telling him—or her—what you have done. a friend for life. In fewer words— Remember that LIFE for a friend means al Obey That Impulse. I enclose $....for....subscriptions | Please send LIFE Please send LIFE to LIFE to be sent in my name. | for one year to for one year to LIFE, 508 Madison Avenue, New York One Year, $5.00 (Canadian, $5.80; Foreign, $6.60) comicbooks.com