Life, 1925-11-05 · page 3 of 50
Life — November 5, 1925 — page 3: what you’re looking at
What you’re looking at
This is a Chrysler Six automobile advertisement, not political satire. The page promotes the Chrysler Six as having "wide-spread appeal found in no other car," claiming it attracts buyers across all economic classes—from wealthy former chauffeur employers to cost-conscious consumers seeking greater economy. The ad emphasizes the vehicle's engineering (six-cylinder engine), performance ("lightning-like acceleration"), and styling as distinctively Chrysler. It targets social aspiration by suggesting that owning a Chrysler Six elevates one's status regardless of previous car ownership. The text notes that Chrysler dealers stand ready to demonstrate why the car has gained such broad appeal among motorists of all ranks. This is purely commercial marketing from the Chrysler Sales Corporation in Detroit.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Such Wide-Spread Appeal Found In No Other Car CHRYSTER. SIX—Phaeton, $1395; » $1445; Roudster, $1625; Sedan, $1695; Rove Royal Coupe, $1795; Brougham, Sioss! Imperial, $1995; Crown-Imperial, CHRYSLER FOUR—Towring Car, $895; Club Coupe, $995: Coach, $1 5; Sedan, $1095. Hydraulic four-wheel brakes on all Chrysler Four models at slight extra cost.| All prices f. t set pe eon to current Bodies by me on ranc chy enclosed models, All models equi ‘with full bal- loon tires. - ‘There are Chrysler dealers and poperior Chrysler service everywhere. All dealers are in position to extend the convenience of time-payments. about Chrysler's attractive plan. All Chrysler models are protected against theft by the Fedco patented car numberiny system, exclusive with ler, whi counterfeited and cannot be altered of, remorse ‘without conclusive evidence of tampering. CHRYSLER SIX People who had previously driven only cars of highest price are now enthusiastic Chry- sler Six owners. People of wealth who have used chauffeurs for years have discovered new and zestful ebilaation in personally driving the Chry- sler Six. People who previously had felt themselves restricted to cars of lower first cost, now find greater economy—and vastly greater satis- faction—in Chrysler Six ownership. Its appeal to every class of motorist is perhaps the most significant thing of all about the Chrysler Six. More-than-abundant power and perfect bal- ance of all units give it flashing.speed for the open road, lightning-like acceleration for traf- fic, and economy consistent with results that set the Chrysler Six apart as the pattern of brilliant six-cylinder performance. Fitting complements to this engineering mas- terpiece are the body design and coloring— the essence of the style which discriminating women and men everywhere admire as dis- tinctively Chrysler. The nearest Chrysler dealer is eager to dem- onstrate to you why the Chrysler Six has made such a profound impression among all ranks cf motorists. CHRYSLER SALES CORPORATION, DETROIT, MICH. CHRYSLER CORPORATION OF CANADA, LTD. WINDSOR, ONT comicbooks.com