Life — August 14, 1924 — page 31: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“Mum” is the word! Girls! Guard your daintiness Girls who value their personal attrac- tiveness realize that they dare not risk even the suspicion of an unpleasant boy odor—whether from perspiration or other cause. * Mum” is the word! ta touch of “Mum”, the snow-white deodorant, here and there, prevents all odors. Mum’ is safe. Careful women use it irly with the sanitary napkin. Mum” is 25c and soc at all stores. Or pecial Offer. Special Offer worth fer $1 postpaid—2sc “Mum,” Amoray’”’ Tale, the Powder Perfume y fragranced, and 75¢ Evans's Depilatory Ouulit, the quick, safe way of removing hair. Or “Mum” and “Amoray”, soc worth for qoc ‘paid. Give dealer’s name and address. jum Mfg. Co. 1105 Chestnut Street Philadelphia The Cross Word Puzzle Craze “Do you take this woman for your four-letter word meaning spouse?” “To be, or not to be—that is the eight- tter word signifying interrogation.” “We have come to bury Cxsar, not to x-letter word meaning laud him.” “Three-letter word for Deity two- tter part of to be four-letter word for flection.” Tere are three classes of people— ersonages, persons, and folks. f Ask tor Horlick’s The ORIGINAL \\_Malted Milk : For Infants, Children, Invalids, the Aged, etc. Avoid Imitations Protect yourself against hdlogt rowaiens ete ‘hu clever cigarette, © . at tke the es ining a xact real thio ‘ siete 4 fies Nes the bd show four og garelics.. Lots eit Rarer tector. Sol satisfied. PATHPIROER CO Dep. YHIB696 Sith Ave, LIFE LIFE’S Fresh Air Fund (Continued from page 22) “Friends,” Philadelphia. Mrs, John Markle Mrs. Mrs, R.L. Huntzinger, Green: wieh, (Conn, sé Henry'S. Redmond, New ‘York S. Grace Fraser, Hastings-on- Hudson, N. Mr. and Mrs. Wim. j. Bicford, _ Phoenix, Ariz... L., Philadeiphia. Nilicest Comfort, Tarrytown, Mary S. Hyatt, Kingston, NJ'Y In. memory of "James N.’ Dickey June 19, 1918, Newburgh, N.Y. Mrs. Converse Strong, Santa Bar- bara, Calif. Roger Goodan, Los Angeles: ES" Seattle, "Wash antucket, | Mass Nex Pullip L.'spalding, Miron, son, Hartford. vord, Torrington, c Briggs, Boston, Gaillard Thomas, a nei Mrs. Joseph Te Frost, Lawrence, Mass, ieee caps : Irene F, Trip A. Van Horne Stu: ork Mr, and’ M Alliance, Mi D. Brower, Brooklyn, N $5, J:_ Gilbert, Washington, B.C Proceeds of ‘a sale held by the fol- lowing, eh children of Binghamton, —Jane Sprout,” Lucille Worthing, Emily Irving, Barbara Mills, Vivian Payne, Alice Davis, Janet Smith, Ruth Hutchins, Priscilla Whipple, Annette Lacey, Margaret Swayze and Dorothy abriel . Brown, West Newton, Mass . Warren, New York. Mes, James I. ‘Bush, New York heck Adv. Agency, Newark, N. J. Mr, and Mrs: Ps Ti. Witks?’ New Bedford, Mas Lena W. Barrus, In, memory of ek MacCormack, Brooklyn, AY Y¥. and Mrs, Win. C. Longstreth, onymous,”” Breckiyny N. Me Jamisam, Jee Greensburg, Ernestine Pattison. Cincinnati, O “In memory of Holmes Houston, South Bend, Ind Bayard SYeeplanck, Fishkill-on-Hud Al M. B. MeD., Sharon, Pa Ange M. Igoe, Sew York . New York S Phitade hia. e Edmunds, Washington, Heard, Phoenix, Edmund Florence Mass. “Cash, Mrs. Brackett H. Clark, Rochester, N. Y. Halford R. Clark, Rochester, N.Y. Donald R, Clark, Rochester, N. Y. « Clark, Miami Beach, ferome,0, Eady, Pas S. Haslett, Ft. Plain Arthur L. Howland Philadelphia “In memory of Ann Elizabeth, Me A ye Whaling, W Total... s 5 ES ve! 8 S$ 8 sss 15.00 20.00 11.00 22.00 11.00 5.00 5.00 10.00 $.00 5.00 10.00 11.00 Su EESReSe oS FS web wht 832888 8388 $8 88 8 § 883 833 SSSusu .| bined by Is this cigarette a phenomenon? When we first put out the Reedsdale we did so with a fair degree of mod- esty. We didn’t claim the Reedsdale to be the “best” cigarette. We merely suggested that, if you were not entirely satisfied with your pres- ent brand, you might like Reeds- dales better. We knew that the Reedsdale blend was different, that it contained the choicer varieties of tobacco, com- an expert. We knew that the blend adopted was unanimously chosen by a trial jury of connoisseurs. We expected a good recep- tion for the Reedsdale from diserim- inating, so- phisticated smokers, but we did not know what percentage of the whole such smokers might prove to be. When the returns began coming in, these returns were not of the trial cartons t smokers had the privilege of sending back for refund ed. At least, less than one-third of one per cent were. The remaining ninety-nine and two-thirds per cent of those who tried the Reedsdale kept the entire carton of 100 cigarettes paid in full. And the returns were reorders, let- ters of commendation, orders for other cartons to be sent to friends. “Phenomenon” a large word, and we try to avoid bombast. But isn’t there something phenomenal in getting a 99% favorable vote on a new cigarette from smokers scat- tered throughout the entire United States, from coast to coast, and from Canada to Mexico? Reedsdale Cigarettes are 20c for age of twenty. Th tobacco dealers, and their distribution is being rapidly extended. If you have any difficulty in finding them, y arton of 5 packages of Reedsdale Cigarettes (100 cigarettes) pos' paid for a dollar. Smoke one package at our risk. If you don’t like them we will return your dollar for the four remaining packages. Address Reed Tobacco Co., 120 South 21st St., Richmond, Va. To Retail Tobacco Merchants: If your jobber cannot supply you with Reedsdale Cigarettes, Reed Tobacco Co., Richmond, Va., will gladly send you prepaid by parcel post a carton containing one hundred or two hundred Reedsdale Cigarettes for the same price you would pay the jobber. comicbooks.com