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Life, 1922-12-14 · page 31 of 36

Life — December 14, 1922 — page 31: what you’re looking at

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Life — December 14, 1922 — page 31: Life, 1922-12-14

What you’re looking at

This page combines a nostalgic personal essay with period advertisements. The main text, "A Calendar from Mother," is a sentimental piece recounting the author's Christmas memories—childhood stockings, family dinners with table decorations, and the moment of telling his children Santa Claus doesn't exist. The anecdotes emphasize how children today are "brought up wrong" compared to earlier generations, a common refrain in early 20th-century writing. The cartoons are minimal; a small illustration accompanies a brief "Vehicular Variegation" dialogue joke about taxi colors. The page is primarily filled with advertisements: Bell-ans indigestion remedy, Continental and Commercial Banks (emphasizing small transactions), Murine eye drops, Kardex filing systems, and Cortez cigars. These ads target the magazine's middle-class readership with products addressing everyday concerns—digestive health, clear eyes, business organization, and masculine leisure.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“4 Calendar from Mother!” (Continued from page 11) every little thing gave me pleasure. It was not so much the gift as the spirit with which it was given. The good old stocking custom was not then au fait and although I often recognized fruit I had considered pilfering off the ‘side-board the day before, there was / something nice about finding it in * your stocking. ** * * If it can be, as I think it has been, said that “Christmas comes but once a year,” how equally true is it that the dinner makes the day! We al- ways have a Santa Claus or a snow- man or some darn thing in the centre of the table with ribbons coming out of it. At the end of the dinner, young and old, sane and foolish, give their pective ribbons a jerk and the candles fall into the ice cream. Then the children start blowing their trumpets, caring very little, apparent- ly for the verses which accompany each gift and which are being shout- ed at them by their parents who are trying to make the thing go. I have often wondered why somebody doesn't publish an Anthology of Snap-Cracker Verses. Some of them are remarkable. x ok OF When I was young we used to ride out to Great-Grandmother Baker's for Christmas dinner. I can see the dear old lady now, standing in her brightly lighted door-way with a scowl on her face. “Don't over-stay your elcome,” was one of the quaint expressions forever on her lips. We all tumbled out of the sleigh and the children ran for the cat's tail and the cat ran for under the stove and grandma ran for the children and everything was lovely. Nothing like that now! The children are all brought up wrong. I thought the time had come to tell mine the truth about Santa Claus last Christmas and they waited patiently while I Sure Relief FOR INDIGESTION 6 BELLANS = | Hot water - =) Sure Relief SELLANS 25¢ ano 75¢ ee EVERYWHERE “BIG BUSINESS” USINESS is not ordered in mil- lions or billions. The colossal results shown by statistics are the sum of an uncountable number of small transactions, The significance of the whole is learned only from the study of the elements that make the mass. It is by such study and through participa- tion in hundreds of thousands of transactions that these banks get the outlook and gain the experience which permit them to co-operate helpfully with their customers. Resources are more than 500 millions. The CONTINENTAL and COMMERCIAL CHICAGO sprang the bad news. At the end they showed no emotion of any kind. “Did you know,” I asked, surprised, “that there was no Santa?” “Yes,” replied little Bertram, “but we didn’t know you did.” Junior, aged three, is the only one that still believes. “I saw him in Gimberg’s,” he lisped, “flirting with a jane.” I rather sus- pected the others had got on to it. They all put their little letters under the carpet on the stairs. Three years ago they started, “Dear Pop,” and “Does that carpet of yours really asked, among other things, for a “TE your den’ a bellere it iii, S008 Stutz. Of course I never said any- thing—one can't look a fool to one’s ‘hildren. children. ka Look to Your Eyes The morning of December the Beaucifal Bret, Uke sine twenty-sixth is second only to the Care. ‘The daily use of Murine : makes Eyes Clear and Radiant. morning of January the second as a Enjoyable. Harmless. Sold and liability. You come down in your Recommended by All Drugeies, dressing-gown about twelve o'clock, UR RINE: ,; take one look at the candles in the ice cream and go back to bed again with the vague notion that the card Systems Service Gratis from the Newberrys was hardly ade- quate remuneration for the set of silver-ware you sent them. D.W. TONAWANDA.N.Y._ BRANCHES FVERYWHERE Vehicular Variegation FOR g MEN OF BRAINS He: Shall we take a taxi? {1GARS Sue: No thanks, dear. I never look well in bright colors, =MADE AT KEY WEST— look at it.” —L'Illustration (Paris). comicbooks.com