Life, 1921-03-03 · page 35 of 38
Life — March 3, 1921 — page 35: what you’re looking at
What you’re looking at
This is not a cartoon or satire—it's a **straightforward automobile advertisement** for the Cleveland Six motor car, circa 1920s. The page features a side-profile illustration of a closed sedan automobile with passengers visible through windows. The ad emphasizes the car's value proposition: it competes with more expensive vehicles while offering superior quality, economy, and craftsmanship. Key selling points highlighted include the exclusive overhead-valve motor, smooth power delivery, leather upholstery, and modern manufacturing. Prices range from $1,465 to $2,475 depending on body style (touring car, sedan, roadster, coupe). The tagline "Appeals To Those Who Measure Values" targets practical, quality-conscious buyers rather than luxury seekers. This was typical 1920s marketing rhetoric positioning mid-range American automobiles as smart investments. There is no political or satirical content—this is simply period advertising from the Cleveland Automobile Company in Cleveland, Ohio.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Appeals To Those Who Measure Values I competition with much higher priced cars in every market of the world, the Cleveland Six is the choice of experienced motor car buyers because of its distin- guishing qualities. Thousands and thou- sands of enthusiastic owners have proven its superior character and performance under every conceivable condition. Its strong, well-balanced chassis is built around the exclusive Cleveland Six motor, the highest development of the enclosed overhead valve type. The abundance of smooth flexible power, the quick accelera- tion, ease of control and riding comfort Touring Car (Five Passengers) $1465 Sedan (Five Passengers) $2475 of the Cleveland Six will surprise you as much as its remarkable economy. In four types of beautiful bodies, the deep lustrous finish and the upholstery of genuine leather and soft rich velours are outward indications of fine quality and workmanship throughout. No other car is more clean-cut or gracefulin appearance. Built in its own great modern plant, the Cleveland Six is the product of years of intelligent, careful work by men skilled in the construction of fine cars. Select your new car wisely and you will buy the Cleveland Six. Roadster (Three Passengers) $1465 Coupe (Four Passengers) $2375 Cord Tires Standard Equipment Prices F. 0, B, Cleveland CLEVELAND AUTOMOBILE COMPANY, CLEVELAND, OHIO Export Department: 1823 Broadway, New York, N. Y. Cable Address: “CLEVE-AUTO” comicbooks.com \