Life — October 28, 1920 — page 3: what you’re looking at

What you’re looking at

# Liberty Lens Advertisement Analysis This is primarily a **product advertisement** for the Liberty Lens automobile accessory, manufactured by Macbeth-Evans Glass Company of Pittsburgh. The ad appears in *Life* magazine (page 747). The small cartoon in the upper right shows a car with the lens installed, depicting improved visibility. The Statue of Liberty illustration on the left serves as the company's logo/brand identity. The ad's rhetoric—"Both light the way for leaders"—uses patriotic symbolism to market automotive safety lenses. The comparison between the Liberty lens and the Statue of Liberty is purely metaphorical branding, not political satire. This is commercial advertising, not editorial content or political commentary. The page lists standard equipment specifications and prices ($3.00-$4.25 depending on region) for various automobile brands including Jordan, Cole, Stanley, and others.