Life, 1920-09-16 · page 34 of 44
Life — September 16, 1920 — page 34: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. It contains three major ads: 1. **Waterman's Ideal Fountain Pen**: Markets time-saving benefits to businesses. The "Minute Sands" imagery suggests wasted minutes accumulate into lost dollars—a pitch to large institutions concerned with employee efficiency. This reflects early-20th-century industrial management's focus on productivity. 2. **The Biltmore Hotel/Cascades Restaurant**: A luxury dining venue advertisement emphasizing elegance and dancing. 3. **Washmalton's Coffee**: Advertises convenience ("made in the cup at the table"). The page also includes lighter content: a poem about kissing types (appearing to reference wartime romance, with mention of "Croix-de-Guerre"), and two brief humorous anecdotes—one from *Punch* magazine about village wisdom, another quoting a newspaper's necessity. There is **no political cartoon**. The hourglass is decorative advertising imagery, not satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Where the “Minute Sands” Count In many large institutions, where wasted minutes on the part of hundreds of employees would count up to hundreds of dollars a day, Wi Ss Fo en is provided for each employee to save the time and costly interruptions due to the constant dipping necessary with old-style pens and to save the time of filling and waste of ink by evaporation in the old-style ink well. And it makes neater looking work. Three types:—Regular, Safety and Self-Filling $2.50 up, at best dealers. L. E. Waterman Company 191 Broadway, New York 129 South State St., Chicago 24 School St., Boston 17 Stockton St., San Francisco TheBILT MORE 43rd and 44th Sts and Madison Ave. The Cascades 19th Floor—Always Cool Most unique dining room in New York. Beautiful deco. rations and lighting effects. Dancing F kisses there are many sorts and kind. The kiss 'twixt women that so oft reminds Of serpent's hiss that warns ere she un- winds ; The movie kiss that measures five feet long, The stage-land kiss that’s traded for a song, The kiss that means—You're right and I am wrong; The cousin kiss, a duty, nothing m The kiss that someone else was loo! for, The kiss, unseen, but heard behind the door ; The kiss that fingers waft into the air, The postscript kiss expressed by X's there The kiss thrown in with every Croix-de- Guerre. And out of all this kissing alphabet, The ones I highest prize are from Na- nette— And these, O charmer, I have yet to get! C4. C. Oxr of the hardest things for ordinan dub citizens to put up with is a braggat who makes good.—Kansos City Stor “The Easier Kind of Coffee” Made in the Cup at the table Our Village Solomon First Rustic: D'ye ‘ear old Daddy Smith's cottage was burnt down last night? Seconp Rustic (of matured wisdom): 1 bean't surprised. When I sees the smoke a-coming through the thatch | sez to my- self, “ There’s seldom smoke without fite.” —Punch, Tue daily newspaper is a necessity which isn't necessary unless you are intelligent enough to know that it is a necessity. —Louisville Courier-Journal, Trial Size 10c Recipe Booklet Free G. Washington Sales Co., Inc: COF F E E 522 Fifth Avenue, New York y fo)