Life — September 2, 1920 — page 42: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“4 cw oow pees The Men who Distribute the new Leland-built Lincoln Car Those who know motor cars, know that high character and soundness in the organiza- tions which produce them, should be paral- leled by like character and soundness in the organizations which distribute them—the men who form the connecting’ links or points of contact between the car owner and the manu- facturer. The distributing organizations of the Lin- coln Motor Co, are in fifteen cities, including a factory sales branch in Detroit. As production increases, additional distribu- tors will be selected from the nearly 2,000 applicants already in waiting. Many of these, even now, have lists of priority orders and orders conditional upon their appointment. In the fourteen cities where sales franchises have been granted, selections were made from among 416 applicants. In not one single instance was it a matter of soliciting a distributor, nor of accepting whomsoever could be obtained. In every case it was one of our own choosing—of selecting those who we believed to measure up to the standards we had established, and whose high standing in their respective cities had been abundantly tested. Nor was this a simple procedure, because most of the applicants were dis- tributors well estab- ATLANTA Lifsey-Smith Co. BOSTON Puritan Motors Corp. CHICAGO Allison-Rood Co. LINCOLN CLEVELAND The Fitzgerald Co DALLAS RK Fosdick-Hawley Company DENVER Rouse-Stephens Co. MOTOR COMPANY, lished, of high repute, and already hand- ling cars of the better class. They were men who have made it their business to know mo- tor cars and motor car builders. With this type of applicants it was a matter of carefully choosing those best qualified. Most of them have had sales franchises con- tinually thrust upon them for consideration, and could obtain almost any franchise merely for the asking. We have selected organizations and men accustomed to contact with the highest type of citizens—the class to whom the Leland- built Lincoln car will naturally appeal. They are men cognizant of their responsi- bilities ; men who are not unmindful that upon delivery of a car to the purchaser, their duty has just begun. Distributors DETROIT. MIN Lincoln Motor Co, SAS CITY Weaver Motor Co. LOS ANGELES Walter M. Murphy Motors Co.” NEW YORK Company APOLIS A.C. Templeton, Inc, Milton J, Budlong PITTSBURGH Robert J. McCurdy DETROIT, These men have shown the faith that is them by cooly and deliberately obliga themselves to merchandise mill of dol worth of motor cars—cars of whose feater and details, and price they were wholly out information. And their faith is further evinced, in m of the cities, by the erection of modern adequate structures, quite in keeping with product and with the clientele. Their faith in the car, and in the orgas tion which produces it, is confirmed by ¢ faith of more than one thousand of the by citizens who, likewise without definite kno’ edge of the car, its features, its details, or price, insisted upon filing priority order: without encouragement from the factory, | seldom with encouragement from the q tributor, Their faith, too, is not without judg They know the organization behind the q They know the character and the accompli ments of the men behind that organizato they know their works and their record; t know their ideals in motor car engineering motor car construction; they know their f ward vision. Above all, they know the termination and Leland ability to achieve—and to surpass. Leland 4 PHILADELPHIA Sweeten Auto Co, SAN FRANCISCO Walter M. Murphy Motors Co, ST. LOUIS McNiece-Hill Motor Company MICHIGAN Wilfred C. Vice-Pr. & Gen. comicbooks.com