Life, 1919-12-04 · page 8 of 80
Life — December 4, 1919 — page 8: what you’re looking at
What you’re looking at
This is primarily a **Christmas gift advertisement** for *Life* magazine subscriptions, not political satire. The page promotes giving a year-long subscription as a holiday present. The two illustrations are decorative rather than satirical: the top shows children with a gift box framed in holly, and the bottom depicts a child sledding downhill. Neither contains caricatures or political commentary. The advertising copy emphasizes that a *Life* subscription provides "continuous bearer of good tidings throughout the coming year"—recurring entertainment and fresh content for both children and adults, unlike single gifts. The special offer section (bottom right) notes pricing and notes this is "Open only to new subscribers." This is essentially a vintage magazine advertisement using holiday themes to market subscriptions.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
*CHRISTMAS LIFE: Is coming to you for the Next Twelve Months with Christmas Greetings from Wis foryou Gb DE DE PEE EEE EE: bee: ELEN An attractive Christmas Card will be sent announcing the gift, both on yearly and trial subscriptions, provided request is made when entering the order The Joy of Giving Depends quite largely on the nature of the gift. If it is a single article selected with thought, it will bring its single message of joy. But if it is a subscription to Lire, then it becomes a con- tinuous bearer of good tidings throughout the coming year. Give a Subscription to e and Make It a Really “Merry Christmas” The real satisfaction about a subscription to Lire is that it means the pleasures of anticipation— Something fresh and bright and different to look forward to each week; new ideas, new viewpoints, something that will amuse and charm both children and grown-ups. a ee ee on ee ee ee 7 / 7” Speciat fo Ofer 7 _ Enclosed 7 find One Dollar 7 (Canadian $1.13, 7 _Poreign $12). 7 Send Lire for three Open only to new subscribers; no subscriptions renewed at this rate, LIFE, 17 West 31st Street, New York 113 One Year, $5.00. (Canadian, $5.52; Foreign, $6.4, comicbooks.com@ay