Life — July 10, 1919 — page 5: what you’re looking at

What you’re looking at

# Tuxedo Tobacco Advertisement This page is primarily **a cigarette and pipe tobacco advertisement**, not satire or political content. It promotes Tuxedo brand tobacco in two formats: 1. **Top section**: Advertises the new "Tea Foil" package (10 cents), claiming the soft, pliable wrapper keeps tobacco fresher than tin containers. 2. **Bottom section**: Features a caricatured man's face with the slogan "Your Nose Knows," promoting Tuxedo as "Finest Burley Tobacco Mellow-aged till perfect Plus a dash of Chocolate." The appeal is straightforward marketing: convenience of the foil package and the distinctive chocolate-flavored blend. The exaggerated facial caricature and tagline were typical advertising techniques of this era (likely 1920s-1930s), designed to make the product memorable rather than to satirize or critique anything social or political.