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Life, 1917-01-25 · page 35 of 40

Life — January 25, 1917 — page 35: what you’re looking at

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Life — January 25, 1917 — page 35: Life, 1917-01-25

What you’re looking at

This page consists primarily of **advertisements and editorial commentary**, not satire or cartoons requiring historical decoding. The main content is **Rear Admiral Fiske's quoted statements** about naval power—these are presented straightforwardly as the admiral's views on military strategy, naval policy, and the importance of the Navy Department. The page then promotes **Fiske's book** "The Navy as a Fighting Machine" as a valuable discussion of American naval problems. The advertisements are standard early-20th-century commercial pitches: Casson Chains for automobiles, Construction Bond stationery (emphasizing professional appearance), and Woodworth Manufacturing's tire chains. The "In Ag'in—Out Ag'in" heading appears to be a humorous automotive reference, likely playing on the repetitive nature of applying and removing tire chains seasonally. **There is no political cartoon or satirical content requiring historical context to decode**—this is primarily a page of naval policy discussion and period advertising.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Rear Admiral Fiske Says HAT the instrument that has decided the rise and fall of nations has been military power. That if any cow and any lion have found themselves alone together, the lion has outlived the cow. That the importance to a country of her navy varies as the square of the value of her foreign trade. That the probability of war between any two countries is least when their navies are equal in power. That the United States, in spite of hav- ing spent enormous sums on its navy, has, never adopted any definite or reasonable naval policy. That our navy is not deficient in ma- terial or personnel, but in strategy, which is the determining element in military efficiency. That though some civilian heads of navies have shown a comprehension of naval matters greater than might have been expected, none has made a record of performance like the trained naval ministers of forcign powers. That the success of the naval machine in war depends largely on the under- standing that exists between the commander-in-chief and the head of the Navy Department. That the greatest danger to be feared in a naval crisis is loss of time. MMOS Your Stationery is Your Business Photograph.Are You Proud of it? CONSTRUCTION Sow do men size you up when they hold your business photograph in hand? Does your firm seem cheap and weak? Ordoes the paper in your letterhead a2 suggest your standing and importance? in \. To write on a spineless, flimsy sheet—or worse In Ag in—Out Ag’in— yet, on one known to be cheap—gives your trade a Gone Ag’in! picture of a house indifferent to appearances and ‘Ths cary way ts es eure wip onthe road i to carty service. But a well executed letterhead on Con- <Ouls crcatached bs a weamcats weno nek struction Bond reflects your business ideals—proves moving the car. your preference for substantial quality and honest value—insists the importance of what you say. And it costs only one-tenth of a cent more per letter. Chas, Write now for latest letterhead suggestions and Gp Hee Med Hook the names of those printers and lithographers in Eig Oe cutsaa ie bier Uae aad . your locality who carry Construction Bond in stock Spe. The ecpplas ek be potealy enoth and rosad- and produce fine stationery upon it. tooke fastener are leather covered and do not mar the a set of these double. | W. E. WROE & COMPANY, 200 EAST ILLINOIS STREET, CHICAGO in emall bag, 8 to 0 set, —— — = Lak for this watermark in the dtatlonery of firms of recegnized tm portance, You will find it frepuently, CONSTRUCTION = should very car owner are ioe eath sear wheel Made In Three Sizes Size 3 1/2 fits 3 in. or 3 1/2 in, tires $3.00 per set. Size 4 1/2 fits 4 in. or 4 1/2 in. tires $4.00 per set. Size 5 1/2 fits 5 in. or 5 1/2 in. tires $5.00 per set. Sent parcel post or expres prepaid to any part of U. S. Canada, th ot aatabed, return st our €3- penve and we wl refed full amount. aa Dealere—Wte for quantity prices. Ask abo about ere aay -On Wack Chutes for cold tres That if the strategy directing a navy is incorrect, we can accomplish little by improving the discipline, and may do harm. Rear Admiral Fiske’s book, “ The Navy as a Fighting Machine,” just pub- lished by Scribner's ($2.00), is the most valuable discussion of our naval problem that we have seen, and is of particular The Woodworth Manufacturing Corporation (Suceessers to Leather Tire Coods Co., Est. 1905) (2003 Whiripos! &. ‘S1sG4Ra FALLS, 5. T. ‘Canadian Porters; Magar Pas, New York Distibsters ROSE AUTO SUPPLY COW, 1765 Breatway importance to the lay reader, Every in- telligent citizen should read it. It is un- technical in language, lucid and extraor- dinarily interesting. “THE MUSIC OF ee Onnil Choo com