Life, 1916-11-23 · page 32 of 40
Life — November 23, 1916 — page 32: what you’re looking at
What you’re looking at
This page contains satirical commentary on bachelor life alongside period advertising. **"The Bachelor" essay** critiques bachelor philosophy cynically. It argues bachelors—concentrated in cities—are actually happier and better judges of marriage and child-rearing than married people, since they observe married life "from a perfectly safe standpoint" without personal stakes. The satire mocks bachelor self-righteousness: their opinions about "spoiled children" carry weight precisely because they bear no responsibility. The essay also notes bachelors often spend beyond their means despite higher incomes, undercutting their supposed superiority. **The Bicycle Playing Cards advertisement** dominates the center, featuring a man displaying cards with the tagline "Here are three jacks—But are they?" It's a visual pun on card games and deception, promoting the official rules book and card quality. **"The Right Hotel" and "Pétrole Hahn"** are standard period advertisements for Cleveland lodging and hair products. The page primarily satirizes bachelor pretension while functioning as advertising space, typical of Life's mixed editorial-commercial format.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Bachelor r isn’t quite certain whether bach- clors are on the increase or not. Ap- parently people are still getting mar- ried, judging from the number of di- vorces; but it has been stated that owing to the cost of living, large num- bers of young men are withholdi themselves from the pleasure of repel- ling milliners and dressmakers all the rest of their lives. - : . The only habitat of the bachelor is F YOU doubt his statement, he in cities, where he congregates in large § ; will show you the cards. If they numbers, As a matter of fact, he is the are what he says, you must take them into your own hand. If they are only logical candidate for happiness. It is necessary for him to exercise a cer- y HeemeY not, he takes them back. And the tain measure of self-control, otherwise ( Ey = player who is rid of his entire hand He becomes too selfish and defeats his ‘ first, wins! “I Doubt It’—just one very purpose. On the other hand, he ; & Ab of the many simple, jolly card games that can consort with married people and “ 2 f you can learn from “The Official Rules of Card unde enjoy practically all of the advantages 7 Games”, our book of 300 games. New revised edi- | tral . of married life without any of its re- , T= tion just printed. With this book and a pack of ed it sponsibilities. chan The opinion of a bachelor about mar- Ther ried life and about the raising of chil- : PLAYING ha dren is much more accurate and valua- pe ble than the opinion of married people CARDS pa themselves, who are usually prejudiced derst and incapable of a correct judgment the young folks or their elders are equipped for many a delightful evening. where their own interests are too much Whether you like the scientific games or something that requires less study involved. The bachelor looks at the and permits of more conversation you should have this book. And in whole affair from a perfectly safe stand- | either event, you need Bicycle Cards. Any game is made more fascinating point, and bia xonclanans ste sevally 3 = by Bicycles. No game can doitself justice without them. correct. His opinion, for example, j n ; about the spoiled child, and about what | =©They have the quality, the finish, the feel that makes the very handling of cards a pleasure. And they are soinexpensive that ourit to: be-dens' with that spoiled -<hiid, fe) the youngsters need not curb their boisterous spirits for fear of spol in muuch mate convincing thie’ te tate: ing adeck. Ivory or Air-Cushion Finish. Club Indexes. ment of the parent that if he were in Congress Cards—The de luxe brand for social play. Art backs of their place he would do just what they famous paintings in full color. Gold Edges. Air-Cushion Finish, acon This is the Book, ‘‘Official Rules of Card Games”, mentioned It HF 3 ine however, {0 P above. Send 15c in stamps and it will be mailed postpaid. pose that bachelors are necessarily i casier circumstances than their married Departasenne hoe Th US. Playing Gard Co. nail friends. Generally speaking, the larger = the income of a bachelor, the more in debt he is, or the more he is pressed by his creditors. Furthermore,- it is much more difficult for a bachelor in this condition to extricate himself from A Stop-Over it, because he cannot drag away from MONG all the candid confessions of a his surroundings or his friends as easily art school directors we admire most . 1 as married people can when they find this one from the circular of the Acade- The Right Hote’ themselves living too highly. Married y of the Fine Arts in the “Quaker HEN in Cleveland the People are sufficient unto themselves, ‘i (The italics are ours.) “As a place to go is The Hol- and having resources within them- | temporary home for the art student, en, with its ca selves, can get along very easily in re- Philadelphia has unique advantages.” lenden, with its central loca duced circumstances; but the bachelor’s : tion in the heart of the best roots extend mostly outside of his own shopping, business and_ the- domicile, in consequence of which his = = a = caper atrical districts; its easy ac- faults, or his extravagances, are much ‘ mer cessibility from all rail and more likely to be incurable. B Dept. 11 lake terminals and its national A bachelor is known by the company “Eve reputation for excellent food, he keeps out of. He is not likely to be service and accommodations so lonesome as a married man. And A Hair Necessity . | then again when he falls ill he can select a Delight Favors ples, see + the kind of a trained nurse that he wants ATIRACTIVE pair ts Boe he Seinons, t3 to ae to wait upon him, whereas the married ‘ With twin beds, $3 to $5. man has to put up with the kind of a beeatye i erowns all nites prices. eae A other charms. Suites at various prices nurse his wife selects for him. PETROLE HAHN be- stows these qualities. It ed dake Sives your heir the nstar ry/ C eR Fadsante’ off berfert ‘health, Yoo should try it. HERE was a man in our town, 4 ILFORD PARK & T! Clevelond And he was wondrous wise, sateen | Reever ‘oe by porcal post because he had taken the precaution to > order his newsdealer to save a copy of inn Hunaren Lire for him every Tuesday. eeaeaeel