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Life, 1915-09-02 · page 5 of 48

Life — September 2, 1915 — page 5: what you’re looking at

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Life — September 2, 1915 — page 5: Life, 1915-09-02

What you’re looking at

This page is primarily **advertising, not satire or political commentary**. It features a full-page advertisement for the Aeolian-Vocalion phonograph, positioned as a luxury music device. The ad emphasizes the phonograph's superior sound quality, claiming it produces "tones so delicately beautiful" that previous phonographs couldn't capture. It highlights an exclusive "Graduola" feature allowing listeners to control volume and tone. The accompanying photograph shows a woman at the device in an elegant interior setting, suggesting this is a high-end consumer product for affluent households. There is no political cartoon or satirical content on this page. The small illustration at the top appears to be a sound wave visualization, supporting the product's technical claims.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

uste- 1ovel e its and nture sting ped— single Wresses onsti- ries in ation. photo- a few arse of tented science sively factors of the f such study- nusical nee. ing these waves and the nearer it approaches acientifc exactitude in doing s0, the more “ Company has at its command the most peri ject means known to ecience for photographing ani it is interesting to know that the tonal perfection of its new phonograph—the Acolian-Vocall of photographs of such Have you heard the Aeolian-Vocalion —that tonal phonograph whose voice is art? If you have never done so a revela- tion of the music possibilities in this perfected phonograph awaits you. Tones, so delicately beautiful that they could never be voiced by a phono- graph before, enchant the ear. Sweet, full richnesses of round, deep tone sound with the very vibrancy of life. The long familiar meagreness of lower tones has gone. ‘The unmusical met- allic phonograph qualities have dis- appeared, thanks to its marvelous new Sound Box. Because of its wonderful Symphonetic Horn the true, the deli- cate, the diving character of each single instrument is preserved and set apart, distinguishing it subtly from the rest. And while it is doing this, it is per- mitting you, if you choose, to vary on asingle record every changing shade of your passing mood. Just press the Graduola, that exclusive tone-controlling feature of the Aeolian- Vocalion. You will hear the music melt to your touch, then grow to strength again, graduated delicately by every changing pres- sure of the hand—and without the slightest nutiling or dulling of its qualities! You are varying infinitely the color and shading yourself—just as you remember the ‘waves, These afforded the means for visual comparisone and anal of the Vocalion’s tone is a tangible, demonstrable fact. = he Ae Gones hom the Phonograp V artists themselves to have varied their per- formances each time they have sung or played for you. Thus, this great instrument produces tones incomparably more melodious than you have ever heard from phonographs before, and also gives you command of them—lets you exp your music-feeling if you wish. But only you wish, because like other phonographs the Acolian-Vocalion will play itself, without your help, if you prefer it to. wr Notwithstanding the marked musical superi- ority of the Aeolian-Vocalion and the fact that architecturally it sets an entirely new standard, it costs no more than other phono- graphs of equal capacity. wr The Aeolian-Vocalion is made exclusively by the Aeolian Company. Owing to its relatively limited output, it is on exhibition and sale, at present, only in certain cities. To all who write, information as to where it may be seen will be sent. Also there will be mailed a catalog giving styles and prices and contain- ing the most interesting popular treatise on Sone” and tone-production, probably ever published. Address Department B9 The Aeolian Company Aeolian Hall : : New York Makers of the world-famous Pianola and the largest manufacturers of musical instruments in the world. ‘0 that the superiority olian-Vocc ~Y you never heard befor Copyright, 1915, The deotian Co, comicbooks.com