Life — January 28, 1915 — page 39: what you’re looking at

What you’re looking at

This is a product advertisement page for Life Publishing Company, selling hand-colored prints rather than political satire. The page displays six humorous illustrated prints available for purchase at 25 cents each. The prints depict everyday comedic scenarios: a medical discovery, a man looking through a telescope, a large dog, target practice shooting, a sea captain casting off his ship, and rumor-spreading. Each carries a clever caption playing on common expressions or social observations—"All's Well That Ends Well," "Keep Your Eye on the Ball," "Why Sea-captains Go Mad," etc. The humor relies on visual gags and wordplay accessible to early 20th-century audiences. There are no identifiable political figures or specific current events referenced. This is purely domestic, lighthearted entertainment merchandise, marketed to readers who might gift these prints to friends. The advertising emphasizes their quality (fine Bristol board, hand-colored) and affordability.