Life, 1912-07-11 · page 36 of 44
Life — July 11, 1912 — page 36: what you’re looking at
What you’re looking at
This page contains three distinct pieces of satirical humor: **"Lords In the Making"** mocks the British government's creation of new peerages. A New York editor recalls witnessing Parliament debate naming five hundred new lords, noting how job titles became absurd pun-based nobility: a baggage handler becomes "Lord Deliverus," a jam factory owner "Lord Preserveus." The satire targets both British class pretension and the arbitrary nature of aristocratic titles. **"A Spaniard's Retort"** presents a joke defending Spanish bullfighting against American moral criticism. A Spaniard counters an American's condemnation by noting America has societies preventing child cruelty—implying Americans are hypocrites tolerating worse violence at home. The humor relies on uncomfortable 1910s racial attitudes (the anecdote uses a demeaning dialect). **"How Long Can He Stand It?"** uses a racist dialect joke about a Black woman's nagging, framed as pro-suffrage humor but deeply offensive by modern standards. The page is primarily advertising (Kelly-Springfield tires, Pabst Blue Ribbon beer), with these satirical pieces interspersed—typical of *Life* magazine's format.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE Kelly- Lords In the Making Allan Dawson, a New York editor, disposed of three and had elected their titles. The first man decided upon was General Booth, of the Salvation Army. says he was in London when the ques- It was sct forth that his title was to be tion of making five hundred new lords Lord Saveda The best Was Mix Palted. was agitating England, and that he hap- pened to be in the press gallery of the House of Commons when the subject was under discussion. “It was an exciting time,” said Daw- son, the big baggage and express man of London, and his title was to be Lord Deliverus. The third was Mr. Pink, who owns the largest jam factory in England. They fixed his title as Lord Preserveus. Then T came away.” Saturday Springfield Automobile Tires More milesto thedol- lar is really the best way of expressing what you get from the unvarying stand- ard of durability of Kelly-Spring field Automobile Tires. A list of names was under con- sideration, I listened until the House had ening Post, KELLY-SPRINGFIELD TIRE CO. 20 Vesey Street, New York Branch oMecs In New York, Chicago,, Philadelphia, Boston, St. volt. Claclanatl, San Francisco, Los Angeles, Buffalo, Balthaore, Washington, Seattle, Clevelaad,’ Aijanta and Akron. O. Boss Rubber Co.. Denver, Colo. Appel & Burwell Rubber & Tire Company. Dallas, Texas, Bering Tire & Rubber Co., Houston, Texas. Todd Rubber Co., New Havea, Conn, A Spaniard’s Retort “Henry Clay Ide, our Minister to Spain,” said a Washington official, “ gets on well in Madrid because he has a great affection for the Spanish people. ir, Ide, while no champion of the bull-fight, hates to hear the Spaniards abused for cruelty on this head He tells an anecdote of a Spaniard traveling from San Sebastian to Biarritz in a first-class compartment with an American. “*You Spaniards are a great nation,’ the American said. ‘But I can't under- stand how a nation that produced Velas- quez and Valdés can stomach the savage sruclty of the bull-fight.’ “The Spaniard rolled his black eyes at this, inhaled a great cloud of cigarette smoke, and said: “*You have in America a number of socicties for the prevention of cruelty to children, I believe?’ “* Yes." “*And they do good work?" “Oh, splendid work!" “Now the Spaniard showed his white teeth in a smile. “Well, senor, such societies would be useless in my country,’ he said. ‘The man who would lift his hand against a ciiimmmina rng ree HE Blue Ribbon on every| The taste is your assurance- ; |“ bottle is your guide—a mark | for no other beer has ever attained 'of quality—an identification of | the champagne sparkle and snaf \the world's best beer. of Pabst Blue Ribbon. Bottled only at the brewery in crystal clear bottles, showing at a glance that it is clean and pure. 'No Chance for Mistake—Clean and Pure How Long Can He Stand It? This is Mrs. Forbes-Robertson Hale’s latest suffrage story : “A negro woman was arguing and arguing with her husband, and when she had finished, he said, ‘Dinah, yo’ talk don’ affect me no mo’ than a flea-bit “*Well, niggah,’ she answered, gawna keep yo’ scratchin —Woman's Home Companion, Don’t delay, don't forget—order a case today. Supplied by best dealers everywhere. Served in Leading Hotels and Cafes. 1408 comicbooks,