Life, 1912-02-15 · page 3 of 44
Life — February 15, 1912 — page 3: what you’re looking at
What you’re looking at
This page is primarily **advertising, not political satire**. The dominant content is a Diamond Tires advertisement (center-right) featuring an elegant figure in formal dress, alongside smaller ads for Prophylactic Tooth Brush and Underground Garbage Receiver. The left column contains a personal essay titled "In the South" by what appears to be a society writer describing a visit to Palm Beach—an account of wealthy social circles, swimming in the Atlantic, and observations about exclusive society. The advertisements employ typical early-1910s marketing appeals: the tire ad emphasizes quality and value to car builders, while the toothbrush ad uses humor about dental care. There is no political cartoon or satire present on this page. It represents standard magazine content mixing editorial material with commercial advertising from this era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
esman, sue food- sing the he over M.S... chemist es: stituents sentative jon of & | the of 80. com: ation of with the ist and penefited sician WHILE: In the South Speaking of Palm Beach:—this was my first visit, and, in my opinion, it is an earthly paradise, and I paid my board, too, just like anybody else. When I left New York the mercury was hav- ing one of those sinking spells wh'ch have been so prevalent this winter, ani I was swathed in furs and Jaegers and chilblains, and my nose was working ¢. Forty hours later, dimpled arrayed in a cute little bathing- suit, | was disporting myself in the flash- ing waters of the Atlantic, surrounded by society ladies, ladies who are not in society, ladies who are trying to butt into. society, millionaires, politicians, John Gates, John Jacob Astor and other tropical amphibia. As I looked about me and recognized the members of the Four Hundred, of whom I have so often read in Town Topics—people whose n sare household words in cach other's households—I felt proud to think I lived in this free land, where it was my privilege to bathe in the same swells with these swells. I was afraid to ven ture in at first for fear of the sharks which are said to infest these waters, the bathing-master assured me that as soon as the Wall Street men came down the local talent took to flight. Palm Beach is well named. There are on every hand, and especially on ands of the colored employees, and they are continually waving, thus cre- ating a gentle draught on the pocket book. Every time you turn around you effects of the flexibility of the Pro-phy-lac-tic |} Flexible Handle Tooth Brush. It fits every curve and |} hollow of the gums, so as to prevent that irritating friction J, which makes them swell, bleed and become sore. The tufts of the Prop late Hxkle Tooth Brush 45 with every other Pro-phy-lacctic, are so Pecliatly shaped as to reach all the crevices inand betwe h. cleanin, them thoro WA clean tooth Individoal vellow hor, weainsthandling. Rigid Beery Prophy-isectle fully gua Every Procphycisestle. te ran. eed. “We replace if'detectives an Cer interesting booklet, ** Clean er Bream ‘pour Teeth Yours for the aati FLORENCE MFG. CO, 7 Pine St., Florence, Mass, Hand Brushes, Sink | UNDERGROUND tomas GARBAGE RECEIVER Opens rh ake: 168i NO LITTER, NO ODORS, Sad direct ; Closes Itself. Clean and saoitary. from factory, Guaranteed. Circular tr © ire y. Guarani f free. NSTEPHENSON, Mfr. 40 Farrar Street, Lynn, Masa, prices I want’’—you Jose, meet his prices. there—but yours begins. users. WHEN the car builder says to the tire maker ‘‘Don’t talk quality to me, it’s The car builder who duys his tires on a price basis is sed/ing you a tire that is built to Remember—the car builder does not guarantee the tire on the car ke sells you; his responsibility ends Insist upon Diamond Tires on your new car before buying and you will get them. Tires are built and sold on a Quality basis only. Their first cost to the car builder is a little more than on some other tires, because of the additional mileage and wear that we build into them. Start your new car out on Diamond Tires, and you'll stick to Diamondsever after. That’s the only way to cut ultimate tire expense to the lowest. In addition to dependable Diamond dealers every- where, thera are FIFTY-FOUR Diamond Service Staticns, Diamond Service means more than merely selling tires—it means taking care of Diamond Tire Diamond | The.Diamond Rubber Gmpany AKRON, OHIO are held up by a colored bandit with a seductive smile and a productive whisk- broom, and his battle-cry is “No quar- ter—nothing tess than a half dollar.” They keep the pot boiling down there, and the lid is off and you can look right in. They have a club where you can play games cf chance. They are not really games of chance—they are sure things. I tried it. You pick a number and put a dollar or two on it, and if the marble rolls right you get thirty-five for 3 one. But I proved to be a poor picker. Still, you do have a chance, and that beats Wall Street, where you have no chance at all. I belicve if Wall Street was shut up and Canfield’s opened we could all have more fun with our money. I've tried both and I know what I'm talking about. You get broken on the wheel either way (From “A Few Remarks,” by Simeon Ford. Copyright, 1903, Doubleday, & Co.)