Life, 1911-01-05 · page 95 of 104
Life — January 5, 1911 — page 95: what you’re looking at
What you’re looking at
This is primarily a **car advertisement**, not satire or political commentary. The page promotes the Hupmobile automobile, a real early 1900s vehicle manufacturer. The ad compares three Hupmobile models—Runabout, Touring Car, and Torpedo—emphasizing their affordability ($750-$900) combined with quality features like shock absorbers, upholstery design, and a "Guarantee for Life" warranty. The headline "Let us compare them now" invites readers to evaluate Hupmobiles against competitors. The text stresses that despite the low price, buyers don't sacrifice comfort or positive features. Small illustrations show each vehicle model. The appeal was to middle-class buyers seeking reliability and value during the early automobile boom. This represents typical *Life* magazine advertising content from the era—not satirical editorial material.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
-|is compare them now in the tig escort of the Workd T a Coupe, which ever ii h makes the appeal of a low price. But we have done so only that see drivee Fro ms Dan a payaictan: of tee ier psmisifSNel shock absorbers, upholstery, smartness of design—which clan ; ° d avail nothing, because you would miss positive comforts and uy elegant car, with ample room lor three persons, aad affords € tien from the weather wer pi The Guarantee for hich pany guarantees the Hupmobile free f c workmanship, boda replace, free of charge, any such detec: Lt to its factory Hej ‘ epaid. ‘This guaraat . tb NUPP MOTOR CAR COMPANY jeduct GENERAL SPECIFICATIONS aft; sliding i. In other words. the Hupmobile oldest automobile manufacturers of this country and Europe RUNABOUT uM. or: Be-inch bore. Bosch high tension magneto, No battery, coll oF comps tt: ‘vaives on left side, wiring. Kransmission, two speeds forward and te- -Thermo-sypbon system of water circulation for coo nctosed ta gear cave and runaing in ol, -PFo@t and rear tres, $0 x $taches, Wheel-base, 86 laches, Treat, son outer ends of rear axle. 2 foot and 2 Body Hupp blue, white striping. Wheel Oil lamps for dash and rear, horn and op, windshield, gas lamps, tank oF regular Price, $750 F. O. B. Detroit. TOURING CAR Regular equipme ‘elerator pedal; hand throttle tall lamps, hoew a ter extra lar equipment. 1600 pounds, Price, $900 F. O. B. Detroit TORPEDO ile types have aed and storm proof. Hupp blue, white Same a8 Runabout, except ny and gray panels on doors, Doors open Gear ratlo 3 to 1, giving speed of $5 miles an bour, Metal body, with gasoline tank enclosed, Absolute protection 90°," pination olf from mid and dust, q : Standard colors and equipment aime as Runabout, ‘Tires 30 x 3 inches front and Weight 1300 pounds with sta: evpert A Price, $850 F. O. B, Detroit. {ove handosee Wooksct, which wil be mated to you upon request comicbooks.com k absorbers tn fr £3 Inches: rear. St 3 34 tae