Life, 1907-08-01 · page 47 of 48
Life — August 1, 1907 — page 47: what you’re looking at
What you’re looking at
This is primarily an **advertisement, not satire or political commentary**. It's a Standard Sanitary Manufacturing Company product pitch from Life magazine. The page uses multiple domestic scenes (top panels showing women in kitchens and bathrooms) and a central circular vignette to visually emphasize that modern plumbing fixtures are essential to family health. The decorative floral elements and framing devices are typical period advertising design. The "message" is straightforward marketing: Standard's porcelain enameled ware is presented as a health necessity. The cautionary text warns against counterfeits, emphasizing buyers should verify the "GREEN and GOLD" guarantee label. This reflects early 20th-century advertising strategy linking consumer products to family welfare and modernity. There is no satirical critique visible—this is genuine commercial promotion using Life's platform to reach affluent readers who could afford bathroom renovations.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The most important influence on the health of the entire family is the sanitary equipment of _ Standard” Porcelain Enameled Ware in the bathroom, bedroom, kitchen and laundry Our Book, “MODERN BATHROOMS," tells you how to plan and arrange your bathroom, and illustrates many beautiful and inexpensive as well as luxurious rooms, showing the cost of each fixture in detail, to- gether with hints on decoration, tiling, etc. It is the most complete and beautiful booklet ever issued on the subject. FREE for six cents postage, and the name of your plumber and architect (if selected), CAUTION: Every piece of “Staxdarf” Ware bears our “Stardar® ‘‘GREEN and GOLD" guarantee label and has our trade-mark “Standarf cast on the outside. Unless the label and trade-mark are on the fixture itis not “Stardar” Ware. Refuse substitutes—tbey are all inferior and will cost you more intheend. The word “Stardard” is sfamped on all our nickeled brass filtings ; specify them and see that you get the genuine trim- mings with your bath and lavatory, etc. address Standard Sanitary Mfg. Co., dept. 34, Pittsburgh, Pa., U.S.A. Pittsburgh Showroom, 949 Penn Ave. Offices and Showrooms in New York: “Standard” Building, 35-37 West 31st Street London, England, 22 Holborn Viaduct, E. C. Louisville, 325-329 West Main Street New Orleans, Cor. Baronne and St. Joseph Streets Cleveland, 208-210 Huron Street comicbooks.com