Life, 1907-08-01 · page 46 of 48
Life — August 1, 1907 — page 46: what you’re looking at
What you’re looking at
This page contains **two advertisements**, not political cartoons: 1. **Coca-Cola ad** (left): Features a woman in theatrical/servant costume holding Coca-Cola glasses. The tagline claims the drink "puts vim and go into tired brain and bodies"—a typical early 20th-century patent-medicine-style claim about beverages providing energy and mental stimulation. 2. **Rubberset Shaving Brush ad** (right): Markets brushes with vulcanized rubber bristle-setting, claiming superiority over competitors' rosin-cement methods that shed bristles when wet. It promises comfort and durability, with a money-back guarantee. The small cartoon "A Loan in a Great City" (top right) appears unrelated—a separate editorial cartoon about urban lending, featuring two men at a street sign. These are **commercial advertisements**, not satire. The page demonstrates early 20th-century advertising techniques: exaggerated health claims and technical superiority arguments.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
BERSET TRADE MARK The only shaving brush that won’t shed bristle because the bristle is solidly set in bard vulcanized rubber —the strongest and most reliable method of making brushes, Other shaving brushes are made with the bristle set in rosin cement and that’s why they come out when wet. Shave in comfort No loose bristle to come out to cause irritation and soreness, no danger of cutting your face, no lost time or temper. Every brush is guaran- teed. A new brush or your money back if a brush fails. Beware of imitations. Trade-mark ‘on every brush. Write for broblet, showing many styles and sixces for 2§ cents up to $0.00. Sold by leading dealers or sent by ws om receipt of price. The Rubberset Brush Company, 58 Ferry Street, Newark, N. J. comicbooks.com