Life, 1906-01-04 · page 4 of 48
Life — January 4, 1906 — page 4: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. The left side features a Locomobile automobile ad highlighting two models (15-20 H.P. at $3,000 and 30-35 H.P. at $5,000), with detailed mechanical specifications and company information. The right side contains two elements: a humorous sketch of three people (a woman and two men in period dress) with dialogue about borrowing money for a tooth brush, and an advertisement for Diamond Wrapped Tread Tires from the Diamond Rubber Company in Akron, Ohio. The small illustration appears to be social humor typical of Life magazine's lighter content, but the page's primary purpose is advertising automobiles and automobile accessories to wealthy readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
«EASILY THE BEST BUILT CAR IN AMERICA” 15-20 H. P., $3,000 30-35 HL. P., $5,000 both completely equipped for touring. These models are almost identical in design, contain the same carefully selected materials, and are con- structed throughout with equal care. The Locomabilé. is fully equal in mechanical details and running qualities to the best imported cars, but specially designed for American roads. / Cet FP: < : F “* sacKEY, WOT'S A PHILANT'ROPIST?”” Bewachie } WELL, IT'S LIKE THIS—IF E WUZ TO SWIPE A QUARTER FROM YE WHEN YE WASN'T LOOKIN’, AN’ DEN OFFER TU GIVE YE A DIME, IF YE'D PROMISE, TO BUY A TOOT’ BRUSH WIT IT, I'D BE ONE OF THEM THIN $1,000. Top & luggage arrier exe E" Licomobild —15-20 H. P. Price, $3,000, with 8 brass lamps, horn, tire carrier, set of tools, extra parts, jack, 'box for tools and lubricants. . Body, double side entrance, seating 5; fitted with top irons ; color and striping optional ; top and luggage carrier extra Motor, 4-cylinder, 8} bore, 4" stroke. Lubricator, large mechanical lubricator, Carbureter, automatic, with balanced throttle valve Governor, centrifugal type, prompt and positive in action. : , Ignition, make and break, with iridium contacts 7 d Magneto, low tension, our own design and manufacture. yh | Aluminum Pan, placed underneath the machinery. | j | Clutch, cone type with ample surface | | Double’ Universad Joint, between clutch and transmission. Running Brake, double acting, metal to metal. Emergency Brakes, internal expansion type, metal to metal. Brake and Sprocket Drum bolted to each rear wheel spoke. ‘ Axles, “1” section hand-welded axles. Wheel Base, 05". Tires, 82” x4". | : \ - Control, spark and gas levers on steering wheel. Type “H” L3cmobile—30-35 H. P. Prico, $5,000, with 6 brass lamps, horn, tire carrier, set of tools, extra parts, Jack, box for tools and lubricants. Summing Up The Past Season Body,’ double side entrance, seating 5 to 7; fitted with top irons; color ‘optional ; top and luggage carri Motor, d-cylinder, 444” bo Lubricator, large ical Iu 5 LH Carbureter, automatic, with balanced throttle valve. Governor, centrifugal type, prompt and positive in action, ition, make and break, with iridium contacts. . low tension, our own design and manufacture. r Aluminum Pan, placed underneath the machinery. Clutch, with ample surface. Boer ieee Pane ae and mace WRAPPED TREAD TIRES Runalng rake, double deting, metal to metal" . , a Braue and’ Sprocket Dram holed to cach tear wheel spoke. Stand pre-eminent as the year's greatest addition to Axles, section hand-welded axles. Wheel Base, 106”. Tires, 34’ x 434”. f bili Control, spark and gas levers on steering wheel. the pleasure and comfort of automobiling. Do you know of one user who will say this is not For 1% in stamps we will mail 12 souvenir postal cards showing the Licambl true? n the Vanderbilt Cup Race, making the best showing of any American car in any international contest. For 10c in stamps we will mail a five-color poster showing They are still further improved for 1906—a full year the Gesaehie finishing the race. Printed matter of 1906 cars on application. . - in advance of any other construction. - ‘Tre Licomabilé CO. OF AMERICA, **235f0r7. * TASanam tbat ten Sixcnah aoe miler The DIAMOND RUBBER CO., CHICAGO, 1384 Michigan Ave. Member Association of Licensed Automobile Manvfacturers. Akron, Ohio. comicbooks.com