Life, 1904-10-20 · page 17 of 20
Life — October 20, 1904 — page 17: what you’re looking at
What you’re looking at
This is primarily an **advertising page** from Life magazine (circa 1903-1904), with minimal satirical content. The page features commercial advertisements rather than political cartoons. The main advertisements include: - **Cailler's Swiss Milk Chocolate**: A straightforward pitch emphasizing quality and offering free samples - **Briarcliff Cellaret**: A wine storage cabinet for home use - **Knox Hat**: Described as "creation par excellence of the nation" - **Investment stocks** through Redmond & Co. bankers - **New York Telephone service**: Argues having a telephone prevents inconveniencing friends - **Sozodont**: A dental product addressing the social embarrassment of bad breath (the "Fatal Error" section) - Various decorative prints and a "Walk on the Square" suspender advertisement The **only satirical element** is the "Fatal Error" ad, which uses mild social humor—the scenario of an offensive-breathed visitor ruining a business interaction—to sell mouthwash. This reflects period anxieties about social propriety and personal hygiene as markers of respectability.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Everybody’s G! Children and grown-ups, old and young—all are glad when they can get a bite of Cailler’s Chocolat: We're 2 just as pleased as the boys and girls are—because we know that after the first taste, there'll be no other chocolate for A PERFECT COCKTAIL that person than ‘i tga drink in which all the ingredients are 0 carclully led that whilst no particular one is in evidence CAILLER’S GENUINE pertne delicate llavor of exch te apparent ‘This reault ts difficult to arrive at, a a few di SWISS MILK CHOCOLATE more or less will destroy the balance.” The only sate way is to buy ‘That's why we're so anxious for you to have ‘. the first taste. That's why we're willing to make ita generous taste, and give it to you for nothing. U C. al S Cailler’s factory is the largest in the world, 2 it’s only lately that it could make enough bat is ocly ately oe ee pda which are the original and best, scientifically blended BRIARCLIFF CELLARET chocolate to spare the United States any. Now Freas tise chekestscs nears mis ty anted batore Nomber 701 we've got plenty and we want everybody to have betny bottled. liquors properly age Winches high, 2% Inches wide, 25% inches deep. Space end us your address fo-day on a post- ‘he most popular varieties of the Club Cocktails forsizicen bottles; Brawer arranged tor glases 7 Serving: nd we'll send you a cake free. ae the Martind and Mantattan, the former Baving ‘Oak—Finished Jn color to match wood: k ; Price, $35. agin ay apenas ry, ~ Si for entiorse of he" Basch’ Roruite Yor al Je HL ERELRAMN, 061 Broadway, 8: ¥ Ki grocer and lang wine merchants tem. s . G. FP. HEUB: N_& BRO., Sole Proprietors, THE CRAFTSMAN’S SHOP, Ossining-on-Hudeon, X.Y. Hantvop, New Youn, Loxbox, Investments. iahivees American industries. Have You a We offer a selected list uf HIGH | 2 ORASE Osis wa gu Telephone? anteed STOCKS paying from 3% If not, you incon- to 5%. The securities are on band for immedi- venience both your ate delivery. business and per- Lists and full particulars upon applicatio HAT sonal friends: eee Red mond & Co., | the creation par excellence of the cate with you. \ BANKERS. nation. i Yonkcvan é 507 Chestnut St. 4{ Wall Street, Agencies in all the principal cities in the world. ow! 1 Dey Sieoa Oe PHILADELPHIA. NEW YORK = A FATAL ERROR A man steps into your office, draws up his chair, and talks for right into your face. His breath is offensive. Your only thought Cozy Corners ve is how to get rid of him and his | business. You cut him short 15 x 20 Inches 4 } with, “I am not interested.” SOZODONT $1.00 Each, Postpaid is essential to one whose breath ‘ is not pure and sweet. Pene- trating the little crevices, it Life Publishing Company dade iwextewesteueaad purifies 17 West 31st Street them,and makes you feel genteel Reflections New York Developing and Printing and clean-cut. 3 FORMS: LIQUID, POWDER, PASTE. with a free stride by wearing the ‘Lightweight’ President Suspender— ON THE BEL hey ade ge eae eae ee C. A. EDGARTON MPO. CO. Box 828, Shirles, Mase Copyright, 1903, Lire Copynght, 1904, Lire Decorative Prints Suitable comicbooks.com