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Life, 1902-12-18 · page 17 of 26

Life — December 18, 1902 — page 17: what you’re looking at

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Life — December 18, 1902 — page 17: Life, 1902-12-18

What you’re looking at

This page is primarily **advertising**, not political satire. It contains four commercial advertisements from the early 1900s: 1. **Egyptian Deities cigarettes** — promoting Turkish cigarettes with cork tips 2. **Bausch & Lomb Optical Co.** — offering a $3,000 photography prize and souvenir booklets 3. **Moët & Chandon champagne** — an elaborate advertisement claiming endorsement by rulers of major nations (United States, England, Germany, France), listing prestigious venues like Buckingham Palace 4. **International Motor Car Co.** — advertising "The Toledo, Jr." steam/electric/gasoline automobile for $600, directly from their factory in Toledo, Ohio The Moët & Chandon ad uses patriotic imagery and claims of royal/governmental approval to establish prestige. The Toledo car advertisement emphasizes affordability and direct-from-factory pricing as selling points. **No political cartoons or satire are present on this page.** It represents typical early-20th-century product marketing within a magazine context.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

3,000.0 . : PHOTOGRAPH No better Turkish Cigarette can be made -, teases of photograpos. J All kinds of cameras e a P fitted with our 1 P © lenses. | Souvenir booklet to every contestant. e e ane Cork Tips as well on sale nied ed se 5 rin, Tobogganing, Lockey, etc, abound to the heart's content. MOERCHANCON (MM == ae AMPA | [ONLY $600. LDS GREAT NATIONS. at { DIRECT FROM THE FACTORY UNPARALLELED RECORD. mm ERICA, ‘UNTED STATES: the USE o st oe HRN PRIME ma ONLY fhis champagne. ~a2 FN bly 'VIlo/ ENGLAND al the al BUCKINGHAM PALACE. LENCE by serving this wine SOLELY GERMANY. z We have about a dozen of our superb PRESIDEN To FRANCE! NCE east whet oe fe little steam carriages—*The Toledo, NAD ON alle ener Given o/ Ihe ct Jr."—ready for immediate delive! We AUSTATUE FU ceiniMn Y Ne ¥ have never sold one for less than , but, 72 om for a while, we will sell these direct from THE CHAMPAGNE DAN the factory’ at $600. ‘The Toledo, Jr.” . DAGRE or = is strictly high grade and all right in every respect. Better act quick on this. ‘We make team, electric and gasolene autor Dien cach tho Acme of perfection in its clam If you want expert advice on actomobllen, werlaiun "We can cupply any Lied of capacty Yebielo you want at a Mogae aad valuable booklet tr The International Motor Car Co. 3051 Central Avenue, TOLEDO, OHIO. comicbooks.com