Life, 1886-01-01 · page 5 of 16
Life — January 1, 1886 — page 5: what you’re looking at
What you’re looking at
# Analysis of Life Magazine Page 5 The page contains three distinct sections: **Left column**: An article titled "Patent Medicine in Canada" criticizing Canadian authorities for seizing undervalued patent medicines. The piece satirizes both the medicines' actual worthlessness and the absurdity of valuing seized stock at $2,000 per bottle. It mocks the manufacturers' ability to claim reputation damage while selling worthless products. **Center**: A poem "Atte Ye Inne of Ye White Horse" in pseudo-archaic English, accompanied by a sketch of two figures meeting at an inn—likely period costume satire or parody. **Right section**: Literary reviews of books including historical romance and philosophical works. The overall page satirizes patent medicine fraud and false advertising—common Progressive Era targets—while the archaic poem provides lighter satirical relief.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
~LIFE- PATENT MEDICINE IN CANADA. HE newspapers report that the Canadian authorities have seized a lot of patent medicine, shipped by a Lowell manufacturer, and threaten to sell it unless a hundred thou- sand dollar fine is paid. The custom officials | allege that it was undervalued. They seem not to understand patent medicine. They do not recognize that its value is not so much in its substance as in its reputation. The stock they have seized may be worth $2,000 for bottles. To estimate the other $98,000 as reputation is probably to give the advertiser no more than his due. Reputation cannot be seized. The Lowell manufacturer can say with “ Iago": Who steals my stuff steals trash ; but he who steals The bottles with my name blown in the glass Robs me of that which not enriches him, And leaves me poor indeed ! The idea of undervaluing patent medicine is funny. The idea that any amount of it would be worth a hundred thousand dollars is very funny. The possibility of collusion between the Canadian authorities and the Lowell man, and the exploitation of a novel and ingenious advertisement deserves the earnest consideration of the Lowell person's rivals in trade. HE organ of the Prohibitionists is The Voice. The liquor men threaten to start an opposition weekly, to be called The Throat. “ HE Rev. H. R. Haweis, now visiting in this country,” says an exchange, “does and says about what he pleases. His wife is with him.” ATTE Ye INNE OF Ye WHITE HORSE. YE squyre atte ye inne doth stoppe, Toe watche ye Olde Yearre die. Withe bosomme friendes he draines ye cuppe, Until ye sunne gettes highe. But while ye Adamme of ye yearre Isse wellcomed by ye hoste, Ye Squyre lingerres by ye side Of New Yearre’s Eve, Herre Ghoste. J. K. Bangs. Mr. Lattimer. They are put forward by the author as re- spectively typical of New York, Philadelphia and Baltimore girls. This is a mere subterfuge, and we are proud to acknowledge | | drinks. The New York girl is none other than our No. | that they were purchased bodily from our bazaar of novelists’ materials, 5, Precious Little Goose; and the Philadelphia and Balti- more girls are two varieties of our No. 4, Jmpertous Beauty with a Mission. ° 8 ° N all sincerity it can be said that the satire of this book is delicate, though severe, the humor is quiet but pervasive, and the style bright, rapid and exceedingly clear. ated sentiment in love-making. But there is not one word of cynicism directed at sincere, honest emotion. In all these things it is a healthy, mirth-making book, which may save | some innocent girl from a great deal of silliness, or give a society man one serious thought to meditate upon between Droch. BOOKS RECEIVED. YALENTINO. An Historical Romance, By William Waldorf Astor. New York : Charles Scribner's Sons. A Lucky Waif. A Stody for Mothers, By Ellen E. Kenyon. | New York: Fowler & Wells Co. Annual Report of the Secretary of the Treasury, Washington : Government Printing Office. The Infant Philosopher, By T. S. Verdi, M.D. New York : | Fords, Howard & Hulbert. It isa genuine protest against all forms of false or exagger- | ALWAYS BRINGS DOWN THE HOUSE—A cyclone. comicbooks.com