Judge — August 22, 1925 — page 18: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

who tripped over a chair on the opening night and forgot one of his lines, the failure of his press agent to get a picture of the leading woman on the first page of the Sunday Times theatrical section, the circumstance that Morris Gest impolitely left after the first act and so prejudiced all the critics against the show, and the too strong competition of the “Follies” and the Winter Garden revue. In short, upon everything but the fact that on hot July nights the average man no more cares to sit in a dramatic theater than the average hoochie-coochie dancer cares to sit on a cake of ice. In addition to this, the presumably good business man also forgets to lay the blame upon the small matter of the play itself. The plays that are produced in July are customarily a funereal lot, and the one that was selected to open the present season was no exception to the rule. It was called “The Morning After” and was by a Mr. Hollister and a Miss Stephens, both hitherto un- known to the catalogers. For aught I know, the lady and gentleman in point may be possessed of great genius eMeialin toon hic faoan sh in many directions. _They the third week of ‘December, may, Rel sculpiots, (paiiters, one would Be forgiven for / ; musicians or gin distillers of hinting that the fellow was (Continued on page 30) not entirely intact in the . ; region .north of his horn 3 AN 2 spectacles. But when a q , MAG \T TERE theatrical manager blandly ~ \ | 5 ME APART — schedules a play and officially \ Pu A putt opens the season in the third \( thea WS” YEAR week of July, anyone who ARA-LA-LAY Il would so much as suggest NG HUSBAND fj ¥ / to bring stampedes of New Yorke ; ‘ Ms — blame upon the reviewers, the actor Giants were to schedule a baseball game and I’ THE manager of the that he was non compos would immediately have a $100,000 libel suit on his hands. Just how any good busi- ness man—of which there are rumored to be one or two among our fifty or sixty pro- | ducing managers—persuades himself that the time to begin putting on plays is when July is hottest, when all the more intelligent ushers and stagehands are still at their country places and when the only people in town are the kind who go to the theater only when they get in free, is not easy to deduce. Yet year in and year out we find such presumably good business men doing that very thing. Where one of these men wouldn't think for a moment of buying Mexican oil stocks, Arizona real estate, mortgages on subur- Tek (3 penucgst) “CAA You ORK A casi REISER?” *UetL-DolT PeRGET 1 Do i /” i. ban Shakespearian theaters or any other such gold- bricks, he apparently doesn’t hesitate for an instant to put his money into the worst theatrical month of the year. And when his play subsequently fails Sep Like 40 Ger WOLD oF ONE OF THESE LADY MURDERERS —Ticy USED 16 GET WENT YEARS Al SING ee IN SING SING Y GET TORTY WEEKS IN vavDEvibLE—// ” : | comicbooks.com