Judge, 1919-04-26 · page 6 of 32
Judge — April 26, 1919 — page 6: what you’re looking at
What you’re looking at
# Analysis of Judge Magazine Page This page contains two separate illustrated stories about phonograph purchases, not political cartoons. The upper illustration (by Lawrence Fellows) shows a salesman at a "Hornora" phonograph store persuading customers to buy an expensive model by emphasizing its special features—needles that don't scratch records, superior tone quality, and an extensive catalog of 50,000 records. The lower illustration (by Norman Anthony) depicts a domestic scene where a woman asks her husband if he's prepared his evening clothes, to which he responds he's busy pressing trousers. These appear to be humorous consumer-focused vignettes reflecting early 20th-century attitudes toward emerging technology (phonographs) and traditional gender roles in household management. The satire targets both aggressive sales tactics and domestic dynamics rather than political issues.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
grabbed my wife by the arm and pulled her out of the store. When we were safely on the sidewalk I looked up the address of ‘the Hornora. “The Hornora is the last machine we will look at, I said. ‘We will make a choice from the three,” although | knew it would be a diffi- cult proposition. The Phonola already seemed out of the running, but there were several good points about the Lungalion. They had needles which wouldn’t scratch unless annoyed, and a good tone arm which kept too much of the tone from coming out. However, we soon reached the Horno! salesroom. The Hornora gentleman was a suave person and exceedingly sharp, one of the kind who can tell to a penny how much money a man has in his pocket. Smiling benignly upon me he inquired if I wished to look at some phonographs, and after he seemed assured that I had not come to pur- chase English muffins or waffic irons, he led the way straight to a thirty-f lar machir “You have made a mistake,” I said. have a hundred dollars with look at the Hornora Princ “Ah, the Hornora Prince,” he echoed “A good machine—one with our special safety sounding board. Mr. Smith—Mr. Smith,” he bellowed, “show this gentleman the Hornora Prince.” Now the Hornora itself is a good mach but the Hornora Prince—ah! I heard only n”? one record on it, a short one about the South aught it would be kinda homelike Sea Isles; but the Hornora Prince will make you weep, cry, laugh, sing, shout, dance, and— fact, the Hornora Prince will do everything except ice itself. All this the second Hornora gentleman as- irst Hornora gentleman was guarding “ me. Let me Drawn by Lawnexce Pruows Foreman—What d'ye know Ex~orporal Tanks—Nothi bout boilerem: Mister, but I record without sticking a crowbar into the motor. In other words, you can set it anywhere, to stop at any placein the record. You caneven set ittostopbeforethe sured me, while the record begins playing, which is the way a great many people keep it set who have owned a phonograph for more than six months. Also, the Lungalion gentleman told me, his needles are something very special. They cost some- thing like five dollars a needle, and are guar- anteed not to scratch the record unless they should happen to come into contact with it. He told me a great deal more later, and finally permitted me to hold one of the illustrated catalogues in my hand. “T will come back later,” I said, “after I have seen the Hornora. It is only fair to the Hornora people that I should at least look at their machines. It can’t be any worse I mean, I understand that they have a double- jointed arm which permits the playing of all makes of records.” At this the Lungalion salesman looked crestfallen, as though he understood instinc- tively that I would not be back. “True,” he admitted, “but who wants to play all makes of records? As if there were not enough al- ready! Why, we have fifty thousand records listed in our catalogue! The Lungalion will Drawn by Nonwax Axtuosy play them all for you.” But before the mon- lave t clothes for tonight?” trousers n 1 fixed up n . I'm just pressin enir ster had a chance to carry out his threat I “Yes,