Judge, 1913-02-08 · page 22 of 24
Judge — February 8, 1913 — page 22: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The dominant content features whiskey advertisements (Sunny Brook, Old Harper) using the appeal of medical authority—doctors endorsing whiskey as a "healthful stimulant." This reflects pre-Prohibition era (likely early 1900s) when liquor marketing legitimized alcohol as medicinal. The right side contains typical Judge magazine humor: brief college jokes and witticisms from university publications (Yale, Harvard, Princeton). These are largely forgettable period humor with mild sexual innuendo ("the Christmas belles are peeling"). One notable item: "De Soto" searches for the fountain of youth in Florida and is offered a Scotch highball—a gentle jab at New World exploration mythology. The **"Inspector" figure** on Sunny Brook's label represents government oversight—the Pure Food and Drug Act (1906) era—meant to assure consumers of product quality and purity, a selling point then. Overall: advertising-heavy content with disposable college humor, reflecting early 20th-century American commercial and collegiate culture.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Ask any good doctor what he thinks of the judicious use of pure, old whiskey, and he will tell you that it is the best sort of a tonic and in- vigorator. But you must choose the right kind with care—a poor whiskey will do more harm than a good whiskey can do good. When you buy SUNNY BROOK The PURE FOOD Whiskey —you have the guarantee of the largest distillers of fine whiskey in the world that itis the very best and purest that money and skill can produce—a whiskey scientifically distilled and carefully aged for the express rf of being used as a yealthful stimulant in the home. SUNNY BROOK The PURE FOOD Whiskey is distilled, aged and bottled in bond under the direct sup- ervision of U.S. Government Anspectors, and the Gresn Government Stamp that seals each bottle guarantees that the contents are ight, tural whiskey, properly me: ed full U, S. Sta ROMEIKE’S Press Cattiog Boreas will cond you all newspaper clippings which may appear about you, your friends. or any subject on which you may want to be “uptodate.” Every newspaper and periodical of importance in the United States and Europe is searched. Terms, $5.00 for 100 notices. Henny ROMEIKE, 106-110 Seventh With the College Wits. Interrupted. Avenue, New York. TO REAL _WHISKEY \, Get That Name i in your mind—memorize it—eay it every time you buy whiskey and you will always get the best. BERNHEIM DISTILLING CO, Losisville, Ky. A flighty and amorous Mr. Once called on another man’s Sr. With language expressive And manner aggressive, He soon soothed her fears, and then Kr. But a watchful and eagle-eyed Mrs., The ma, yes, none other than Srs., With a cane and a mop She soon put a stop | To Mr. and Sr. and Krs. | —Harvard Lampoon, Complimentary.—Minks—‘‘I certainly jadmire the inventor of the steam en- | gine!’’ | Jinks—"*Man of eh?" Minks—‘‘No; man of great engineu- lity. See?” } Jinks—‘*Watt’s his name?’’—Prince- ton Tiger. A Highbrow.—Hanky—“‘D'ya see any show while in Boston Panky—Yep; ‘Disraeli. Hanky—"What's he playin’ in this year?”’—Dartmouth Jack 0’ Lantern. Naughty Little Johnny.—‘‘The Christ- | mas belles are peeling,”’ remarked little | Johnny, as he heard a shoe drop in the guest room, where sister’s Christmas visitors were getting ready for bed.— Stanford Chaparral. iron constitution, Chickens a la Carte. —Yale Record, No Shoulder Straps.—‘‘She wore a ing-out gown."” am “Yeh! “Well?” “*She came out !''"— Wisconsin Sphinz. I stepped on it."" One-sided.—‘‘Darling,"” he cried pas- sionately, “won't you marry me? Mar- riage is only a lottery, anyway. Will you take me?” “A fat chance!" she said scornfully, glancing at his Milwaukee front.—Min- nesota Minne-Ha-Ha. M-M-M.—De Soto had just landed in Florida. “I am looking for the fountain of youth," he stated to the keeper of the winter resort who met him on the wharf, “‘Waiter,’’ shouted the latter, ‘“‘a Scotch highball for the gentleman !''— Minnesota Minne-Ha-Ha. In Arkansas.—‘‘Say, stranger, you-all n't seen nuffin’ of a razor-back hawg, "bout seven hands high, with a cow bell round his neck, an’ answers to the name of Jeff, hev yuh?’’"—Yale Record. The aging of a cocktail is as necessary to perfect flavor as the aging of wine or whisky. The delicious flavor and aroma of Club Cocktails is due not alone to the precise blending of the choicest liquors obtainable, but to the fact that they are softened to mellowness by aging before bottling. Manhattan, Martini and other standard blends, bottled, ready to serve through cracked ice. Refuse Substitutes, AT ALL DEALERS. G.F. HEUBLEIN & BRO., Som Props. Hartford New York In answering aavertisements please mention JUDGE. It will be appreciated. comicbooks.com