Judge, 1909-07-31 · page 12 of 16
Judge — July 31, 1909 — page 12: what you’re looking at
What you’re looking at
This is primarily an **advertising page** from Judge magazine (circa 1909, based on copyright dates visible). The layout mixes commercial ads with satirical content typical of the publication. **Key Content:** The main satirical pieces are James Montgomery Flagg illustrations accompanying poems about leisure and vacation fantasies—standard Judge humor poking fun at the wealthy's idle daydreams of escape from work and social obligations. **Advertisements include:** - Liqueurs and cocktail products (reflecting the pre-Prohibition era) - Pears' Soap and other household goods - Judge Company's own illustrated postcards and merchandise **Social Context:** The satire reflects early 20th-century class commentary—mocking the aspirations of working and middle-class people imagining carefree wealthy lifestyles. An anecdote about an insane asylum mixes dark humor typical of the period. The page demonstrates Judge's business model: mixing satirical commentary with lifestyle advertising targeting relatively affluent readers, while selling their own illustrated products and postcards.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIQUEUR Peres Chartteux -GREEN AND YELLOW— VACATI who worketh, Likewise the wom: porting, Say to themselves, now cometh When I will cast 0 of labor, Blow my FOR CENTURIES THE GRAND FINALE TO THE WORLD'S BEST DINNERS rd earn ces us, The Soap for the Whole Family | ing of money, And 80 divine the hi There’s a unique adaptability about OF init] Pears’ Soap. It makes the child enjoy its bath, helps the mother preserve her complexion, and the man of the house finds nothing quite so good for shaving. Have you used Pears Soap PERFECTLY SAFE No thoughts of cas No business 1 order, meddling boss to rls PH read by disturbing, ple. ar my best ¢ nt to, my custom, Ob, [ll cut a dash wtious services to the place chief, who was his host, whether it was safe for him to Dr. Whipple, Wt to hold atan I of meetin But bring white man in a hundred miles from and e' n. Thus doth the delusion that’s called a 8 vis their knowledge, ster thinks ln a dandy" at mixing cocktails. eH La Now is the time when the young man Loll and do nothing in ¢ With naught more exacting than spend-| naires who are Maketh the workers think all this will Instead of Candy Why Not By James Montgomery Flao9. ION TIME. an who is. self-sup- “Lo, the good ti ff me the trappings ings in raiment most or my trunk, which! forgetful of toil and of labor, 1 life which is easy and pleas- egant leisure, abitual feeling in the class Copyright, 1909, by Judge Co, “ AWAITING YOUR REPLY” In 50-ce: In $1.00 si re shall be there to to be filled in short be giving directions. the manifold bushel, the luxury joyful, far, far into the Ly James Montgomery Flag. And I will meet none but most social of lothes every day if 1 ake an impression as though ‘twas h, but Mi be a bit Copyright, 1999, by Ju “PLEASE FIND ENCLOSED” Size, xt 50 ¢ ions, and, spite of in sepia, And tell to themselves solemn tates With One of These? NOTHING WAS RIGHT. Mr. Mayburn, of stitute a funny incident affairs at the asyl corting the State Insane In- was witness of when in charge of jum in Utiea, N. Y. a party of friends through the building, accompanied by a nt who tour occupied igh no one r k inone of thee jous ! the visitors, “tis tha “OF course “It wouldn't be he is an insane asylum, can do it dust as well “Pour over lumps of ice, strain and serve Manhattan \wriore vam) Martini vein vase ‘most: popular varieties Dry.Martini ‘regalo ary) Brut Martini suc Dry Manhattan (medium dry? _The original bottled cocktails, made of pure and “matured old liquors, scientifically mixed and proper- ly aged; 18 years of practical experience has made them the Perfect cktails that they are. Do not be lured into buying some imitation. When others are offered it is for the purpose of larger profits. The original of anything is the best. Insist -upon having CLuB CockTalLs.and take no other. h 3 But so great doct you hs."? “How?” “Try to say soi land Leader. BLEIN & BRO., New York SOLE PROPS. -G.F, HEU n 20 Piceadity, W.. Londoa Hartford, Cone. Ch In answering advertisements please mention Jupcr. not, "” Who pulled in his M. A.’s University of Pa, JUDGE'S WAY. I try to fix that.’” as rated as co ed it until a big rs was reached, ex one of at clock right?’ replied the pa re if it we New York 6, by Judge Co. YOU WHIP MY DOGGY ! Nxt. Hand-colore IDAL. DONE 25 cents 50 cents. was the st or, Tis plain rself by dege Punch Will mail th above, with your nt stamp will to make a speech Lasecaclen JUDGE COMPANY mething funny.’ 225 FIFTH AVENUE, NEW YORK It will be appreciated.