Jughead #214
In "What's in a Name," Jughead puts his legendary wit to work with a peculiar new venture: spreading carefully crafted rumors about certain girls' boyfriends to keep unwanted attention at bay. Written by Frank Doyle and brought to life with expressive art by Samm Schwartz—pencils, inks, and lettering—this 1973 classic captures Jughead’s signature mix of laziness and cleverness, all under Dan DeCarlo’s iconic cover with Rudy Lapick’s inks.
In "What's in a Name," Jughead spins a clever web of whispers, launching a one-of-a-kind business that uses rumors to shield certain girls from unwanted attention—turning gossip into a surprisingly strategic shield. With his usual mix of charm and chaos, he navigates the high school social scene, one carefully crafted rumor at a time.
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Reprints
Reprinted in Jokebook Comics Digest Annual #4 (1979), Archie Comics Digest #35 (1979), Jughead's Double Digest #2 (1989), Archie's Double Digest Magazine #45 (1990), Archie's Pals 'n' Gals Double Digest Magazine #77 (2003), Archie Comics Digest #230 (2007), Jughead & Friends Digest Magazine #16 (2007), World of Archie (Jumbo Comics) Double Digest #12 (2012), Jughead's Double Digest #189 (2013), World of Archie (Jumbo Comics) Double Digest #96 (2020), Torombolo #15
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