Life, 1929-08-09 · page 36 of 44
Life — August 9, 1929 — page 36: what you’re looking at
What you’re looking at
This advertisement-article warns men that women are encroaching on male privileges. It references the biblical story of Samson and Delilah—implying women are seductively undermining male power—and catalogs lost male domains: business, voting rights, and cigarette smoking. The satirical premise is that as women increasingly smoke cigarettes (a relatively new social freedom in the 1920s-30s), men should retreat to pipe smoking as their last remaining "joyous right." The piece promotes Edgeworth pipe tobacco as the solution, suggesting pipes offer men exclusivity, economy, and distinction from women's modern behavior. The satire mocks masculine anxiety about changing gender roles while simultaneously marketing tobacco. It's both comedic social commentary on male defensiveness and straightforward product promotion—typical of Life magazine's blend of humor and advertising during this era of women's liberation.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
N ow ready for distribution?! The new size and new weight golf ball (Offtetal January 1, 1331) Old Size and Weight 1.62" diameter 1.62 o2. New Size and Weight 1.68" diameter 1.55 02. INE Silver King group has always included a ball ap- proximating the new size and | weight (for three years hav- | ing the exact specifications) | and now production is speeded up on this new to-be-official ball so that golfers may test it out. Ask for the yellow line—re- cess and mesh—at the same price: $10 the dozen. Black line Silver Kings have been i this year that a shortage ex- isted. But now rush express steamer shipments are catch- | ing up with the demand. The Silvertown Co., London John Wanamaker NEW YORK Sole United States Distributors such great demand | Life Confider*tial Guide (Continued J from Page 28) Country Night Clubs Arrownrad Inn, Riverside Ave. (Out Bway to 246) Petia Heatit Iyx. Good place. Parkway) Post Lover. Good place, good music. (Post Road past New Rochelle) Snowesscr, Valley Stream, “Tex” new home. (Merrick Road) Pavittion Rovat. Nice place. good crowd (Merrick Road) Wixoseam Canin. near Montclair, Great place. (Holland Tunnel, to Montclair, Pompton Turnpike to Riverdale) Caxary Corract, Madison. Tunnel to Madison) Buus Hives PLastatios, Plainfield. Very nice (Holland Tunnel to Plainfield) Nuwe place. (Pelham Guinan’s Nice. (Holland Records Var Ix Sevesta Heaven Good tune, played marvelously by White man. Lirtce Pav On Wit Have You, Ive Mane A Hapit Of You A knockout. Way Cay'r You Swell number, well played. Useo To You Light tox-trot. (Columbia) Wrex We Ger Toceriter IN Tut Moox Licitr Full of pep and tricky effets To Be Very nice, too. (Victor) ot x0 hot. (Colrmbia) (Victor) In Love Life in Washington (Continued from Page 31) hes the war debt agreements, proving that, though forty million Frenchmen can be wrong part of the time, Ameri- can tourists are always welcome. . . . The Senate is being equipped with a ventilating and refrigerating system. Oldtimers say that it is as unsatisfac- tory to make a hot political speech in a cold room as it is to smoke a cig- arette blind-folded. . . . . Charlie Tait, Junior, is rumored as Hoover's choice for a successor to Mabel Willebrandt. He was the bright young Cincinnau prosecutor who failed to convict Uncle George Remus on an open-and-shut murder charge—just the man to en force the Jones Law! ... Another bright young man with an old name— Cabot Lodge—has just returned from a wip around the world; he reports that the one race which persistently, eagerly and openly preaches irrecon cilable hatred and contempt for the Americans is—the British, The mod ern English salesman no longer bothers to take samples to the Colonies and Dominions; he learns the latest anti- American jokes instead, proving that blood may be thicker than water but nothing is thicker than trade. —j. F. Tablespoonfel Abbott's Bitters, in sweetened water, after meals, is great aid to digestion. Sample Bitters by mail, 25 cts. in stamps. C. W. Abbott & Co, Balto, Md. Are Women Smokers Turning Men to Pipes? Men of America, awaken! The old story of Samson and Delilah is being played again in a modern form! The lovely ladies of our land are filching one by one our few re. maining rights! Business... the vote... the cigarettes «+. no longer have we these comforts to But one joyous right still ins our own—pipe-smoking! Every day men who have never sinoked pipe before are learning that it is the seetest, purest, most econamical form in hich tobacea can be smoked! Especially those who have chanced to start with the tobacco that comes in the famous blue tin, Read Mr. Bockmeyer's letter. (His and all other letters from Fdgeworth smokers are absolutely wenuine—unpaid a und un solicited.) 270 Wousdrider Stee Woodridge, No J February 21, 192 Larus & Bro. Co. Ine Richmond, Va Geatlermen teceived your sample of Edgewor after giving it.a fair trial | want you to know that it is better than any tob U have ever sm enjoyed the aroma MH surely ree friends vend bdeewort fy truly (Signed) M. Buckmeyer Mr. Bockmeyer is right. It's barely pos sible to puff purer melody on the air thar comes from the golden grains of Edgeworth Edgeworth is one of those. marvel mixtures that bring peace on earth and good will to your pipe. Mild, surely; yet with a full-bodied character to its Burley blend that almost invariably wins over pipe-smokers on the very first few putts Try this FREE offer now If you've never smoked a pipe, ler as 1 you free Ne nerous pipe! of Edgeworth Ready Rubbed smoking tobacco. Simply write name and address to Larus & Brother Co., 16S, 21st Street, Rich mond, Va, your pipetul o worth, just ask yourselfil you've ever smoked tobacco in more en ple form! wager you won't, E worth smokers have been telling. us for twenty-five years that Edgeworth is THE smoke of smokes for them! On their word we stand Both Edgeworth Ready - Rubbed and Edgeworth Plug Slice come in various sizes from small pocket packages, to handsome pound humidor tins. Plug Slice Edgeworth is packed in thin slices, for pipe-smokers who like to “rub up” their tobacco in the palm of the hand. comicbooks.com