Life, 1929-05-03 · page 38 of 44
Life — May 3, 1929 — page 38: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The main content is a golf equipment ad for "Reddy Tees," a golf tee product. The ad uses the phrase "These fellows who cop all the prizes use Reddy Tees" to suggest that champions choose this brand—a common advertising strategy of attributing success to a product. The cartoon shows a stylized golfer figure promoting proper tee height and grip technique. The "point" is simply commercial: buy Reddy Tees for better golf performance. The page also contains "Mrs. Pep's Diary," a society column describing dinner parties and social gossip, plus advertisements for the Madison Hotel and Coty perfume products—all typical Life magazine content of the era. There is **no political satire or social commentary** on this page; it's standard 1920s-era advertising and lifestyle content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
gus, salad with foie gras, and ice cream « with fresh strawberry sauce. After. The TEE of Champions | | "3222: | \ /p cal piece exactly to my taste, contain. ing many drums and marching men, Fi a soldier of fortune who sings stir. These fellows who cop all the prizes ingly of his sword, Louis XIII pa | use Reddy Tees. They know thata Cardinal Richelieu. Reddy sets the ball just right for a good, healthy whack—the kind that makes galleries exclaim, “Look at it ride out past the 200 yard mark.” Tee up to just the height you like —with Reddy Tees. Keep the hands free from wet, sticky sand that spoils your grip. The REDDY TEE Buy from your “Pro” Mrs. Pep's Diary (Continued from Page 19) and lettuce and tomatoes covered with petrolatum dressing, which, to my own Do and everyone's else astonishment, does fay have a fine savor in spite of being bit MADISON AVENUE salubrious and having no food value. _ Then to reading, first in “The Golden AT FIFTY EIGHT STREET Fleece”, another negligible novel of *? Chicago, but it does contain a fine NEW YORK CITY simile, “she felt like a sonnet ending 7 CABLE ADORESS «THEODORE TITZE on the thirteenth line”; and next “Six i MADISOTEY” : Mrs. Greenes”, and I liked best old me Mrs. Geoffrey Greene, one of whose awe holdings was, apropos of her servants, ple “when there’s no man to cook for, they } won't put sherry in the soup or rum in the trifles.” see Aprit 12—Two boxes of flowers this in PARFU R morning, to my great delight, and as I B To nue Oe UA PAIX PAR IS opened them I could not but reflect f y ou: how often the cards which accom- pany such tributes look as though the donors were foxed with liquor, though being wrote by gloved hands. Marge Boothby in, primed with gossip and scandal and therefore more welcome than usual, one of her tidbits being that the man whom Ida Lichefort mar- ried has turned out to be a_ secret drunkard, and I do hold that, if he must quaff, it is almost considerate of him to do so privately, since I do look with disfavor on those imbibers who become either the life or death of the party after they have passed their given point. A great company for dinner tonight, and I did give them aclear soup, soft shell crabs, roast duck CORDAY FACE POWDERS: CORDAY LIPSTICKS garnished with oranges and white IMPORTED BY LIONEL. 20-22 W. 57 ST._N Y.C. a nS coy NP eae Ens = Nera comicbooks.com