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Life, 1928-11-23 · page 32 of 36

Life — November 23, 1928 — page 32: what you’re looking at

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Life — November 23, 1928 — page 32: Life, 1928-11-23

What you’re looking at

The page consists primarily of **advertisements and radio criticism**, not political satire. ## Main Content: **"Genius Can Ignore Convention"** is a tongue-in-cheek **jewelry advertisement** for Krementz dress sets. It humorously argues that while geniuses can flout social rules, ordinary people must follow strict conventions—like matching evening jewelry. The joke is light social commentary: conformity is expected from everyone except the exceptional. **"The Radio" section** is **radio criticism** praising specific broadcasters. The author praises **Amelia Earhart** (the famous aviator) as a radio speaker, suggests she should broadcast aviation events, and compliments singers **Julia Sanderson** and sportscaster **Ted Husing**. The tone is gossipy and promotional rather than satirical—the author is essentially endorsing these radio personalities. **"Why Fat Had to Go"** is a **Marmola weight-loss advertisement**, claiming science has proven obesity can be corrected with their tablets. The page is primarily **commercial content with light entertainment commentary**, not political or social satire requiring specialized historical knowledge.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

LIFE GENIUS CAN IGNORE CONVENTION AGENIUS gets away witha lot of bad form and actually is admired Sor it! The rest of us must strictly comply with Convention’s every mandate. Otherwise we find our selves the hapless subjects of ridi- cule or derision. For instance, we must observe the correct form in evening jewelry: studs, vest buttons and links cannot be of assorted styles. All must match! As well, when we dress in tuxedo, our tuxedo jewelry should be either black enamel or dark mother-of- pearl; and only white mother-of- pearl for full dress, Krementz Dress Sets help one to meet therequirements, asthey come in full sets that are matched. To sat- isfy the individual taste there is of- fered a wide variety of designs and styles. And Krementz quality bas placed Krementz Dress Sets on dis- play in the smartest shops the world over. For yourself—for the gift—buy Krementz Evening Jewelry. KREMENTZ & CO., Newark, N. J. No. 2082_Fall Dress Set. White mother-of- pearl centers; Krem- ents Quality white metal rims. Complete, 87.50, Other sets to krement3 CORRECT EVENING JEWELRY FOR MEN THE RADIO Ladies on the Air Just as I said I couldn’t stand the sound of a woman's voice over the radio, here I am obliged to make a whole meal of my words. Will Miss Amelia Earhart please stand up so the audience can get a good look at her? Will you hold the pose a few seconds, Miss Earhart? We want to get a few pictures. All right. Thank you. As it happens, Miss Earhart was one of the speakers on a Lire Radio Hour. But if you think that is the reason I am plug- ging her, you don’t know this free soul. | If Lire had Aimée Semple McPherson, for instance, as one of its attractions, I wouldn't give her a tumble. But if Miss} Earhart had played the réle of a wayward stenographer on one of Bernarr Macfad- den's True Story Hours, I should have liked her voice just the same. Yes, and said so, too. I have a suggestion for one of the big broadcasting systems. I just love to mess in other people's business. Anyway, here's} the idea and it’s free. Next ume there is a big aviation event, why not let Miss Earhart broadcast it? The girl knows her stuff and the public trusts her. People have confidence in her and they know she wouldn't play them false by bursting out with an Indian Love Lyric. Now that I am playing fair with my sex, why not say a few nice words about Miss Julia Sanderson? Miss Sanderson sang on the Acousticon program; and, incidentally, it is a nice program which comes after Dr. Cadman’s party on Sunday afternoons. I realize that Miss Sanderson has one of those wavy voices that you either love or love to hate. But I claim that anyone who fails to get into a glow when Miss Sanderson sings “They'll Never Believe Me” is nothing but an electrical robot. The radio can do with a lot more of Miss Sanderson. Her singing is far younger and fresher than the chirping of the kiddies who bleat on the bedtime story hours. And there is always Mr. Frank Crummit to lend a blending voice in duets. Since I am in such a cheery mood, let’s say a few good words about Ted Husing. Mr. Husing has been describing some of the less important football games \for the Columbia Broadcasting System. By the time these words get into print, I am afraid he will have turned over the microphone to Major Andrew White. Major White is all very well; he’s ac- curate but slow. But Mr. Husing is accurate and fast. In fact, he ranks with Jack Filman, who broadcasts the hockey Pio OK FOR THE NAME” 2 ”) Apo us PATON On Tobacco Pouches and Cigarette Cases. Only gen- uine Locktites have Talon Hookless Fasteners. $1.00 to 87.50, LOCKTITE CO, INC. GLOVERSVILLE, My. Why Fat Had to Go Fashion Forbade It A few years ago, Paris forbade fat. All her styles were created for the slender. Then there came a tide of disapproval for obesity, both in men and women. Youth and beauty, health and vigor demanded its reduction. Then science came in. It found that agreat cause of excess fat lay in a defective gland. By thousands of experiments on animals it found that excess fat could be banished by correcting this deficiency. That is one great reason why excess fat has been disappearing fast. You see that in every circle. Slender figures are the rule. Mothe:- look like daughters. Not by starving, net by over-work, but by scientific measures. The greatest factors in this fight on fat are embodied in Marmola prescription tablets. People have used them for over 20 years— millions of boxes of them. Users have tol others the results. Thus, year by year, the use has grown until it is now enormous. Try this modern method. No abnormal exercise or diet is required. Correct the cause. Watch the fat go, day by day. Watch the new health and new vigor. Do it because this is the right way and the tried way toend obesity. Don’t delay. Many new jovs ‘are waiting for you when you get weight down to normal. la iption tablets are 8 out, them at once from his ARM scription re Pleasant Way to: comicbooks.com