ComicBooks.com Register / Loginit's free!

Life, 1928-10-19 · page 34 of 40

Life — October 19, 1928 — page 34: what you’re looking at

📖 Open the full issue in the page-flip reader →
Life — October 19, 1928 — page 34: Life, 1928-10-19

What you’re looking at

This page contains a satirical protest letter (center column) mocking Will Rogers' 1928 presidential campaign. The anonymous author, writing as "Strickland Gillilan," sarcastically complains that Rogers—described as a "Cherokee" vaudeville performer—is destructively attacking "piffle and bunk" that politicians, novelists, and scenario writers depend upon for their livelihoods. The satire works by pretending outrage: Rogers is accused of "vandalism" and "ruthlessness" for exposing hokum and dishonesty. The author darkly jokes that if Rogers succeeds in eliminating nonsense from public discourse, these professionals will have no work. The surrounding advertisements (Simmons watch chains, Abbott's Bitters, Edgeworth pipe tobacco) are period commercial content, not political commentary. The page illustrates how Life magazine mixed political satire with consumer advertising in the 1920s.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

32 “and with fhis suit, Sir, wear this watch-chain STYLE dictators will hardly ever go that far! But look to this: a watch-chain is an important item in your dress. The success of any suit may be influenced by the ac- cessories with which you comple- ment it. And a watch-chain is a very noticeable accessory. For that reason, a Simmons Chain always proves a sound pur- chase. The chains are recent, and very good to look at. Prices come within the moderate range of $4 to $15. Two new chains are illus- trated: No. 30033, above, a green gold-filled Waldemar; and No. 30045, below, a green and white old-filled Waldemar—both at $9. oth are made in our own factory, under our own patented process. R.F. Simmons Co., Attleboro, Mass. MONS DE MARK LIFE A Protest I nave been watching with growing and amazed indignation the progress of Will Rogers’ campaign for the presidency. I have never before witnessed anything ap- proaching it in sheer vandalistic ruthless- ness. “Vandalistic” and “ruthlessness” are both expensive words that Will will not understand, but I used them a-purpose. While Will is hunting for these words in the dictionary, I may be able to ac- complish something to scotch the prog- ress of his destructive attack on all that politicians, playwrights, scenarists and novelists hold dear. Is NOTHING sacred to this Cherokee? The recent meeting of the Hokum Hurlers’ Union or Pifflebund has taken a most decided stand against the inroads Will is making on the membership of same. If he doesn’t desist soon, this or- ganization will have to raise its member- ship dues or go out of business. £ I understand this rope-rippling, cordage-curling Indian aright, he is bent on tomahawking all the piffle and bunk and hokum in the world, or at least in the United States, which excels in this product as in many others. Suppose he succeeded in doing so—what would the politicians, Zane Grey, Harold Bell Wright and the writers of stage melo- dramas do for a livelihood? What would the scenario and obscenario producers turn to as a stop-gap? The charities or- ganizations would have these guys on their hands along with such of the bar- tenders as have not turned to bootlimb- ing for a living. And what, pray, is he offering to give to the people, who know and can under- stand nothing but hokum, in place of what he is taking from them? Nothing! It is as if he took away cigarettes and offered not even cubebs instead. It is a piece of as utter and unadulterated de- structiveness as I have ever witnessed and something ought to be done about it. I will accept Will's miscellaneous challenge for joint debate, Will to select the joint! Strickland Gillilan, Tue novsrnotorr who is his own furnace stoker agrees that “it will be a hard winter.”” —Louisville Times. BITTERS Tones the Stomach Improves the Appetite Sample of Bitters by mail 25 cts. Cc. W. ABBOTT & CO. Baltimore, Md. Pipe Smoker Learns His Lesson Somehow or other we never appreciat the things we have—until we are rg out them. Consider your watch, for example, You take its services for granted—untij it must be left for repairs—and then how you do miss it! So it is with your favorite pipe and tobacco—especially the latter. Some. times you think that something else wil] do. But go away on a trip without it, as Mr. Kelly did, and you are miser- able. What happened to him is ably told in his letter: New York, March 13, 1928 Larus & Bro, Co., Richmond, Va. Gentlemen: I bave been a user of Edgeworth Smok. ing Tobacco for the past twenty-five years, Two years ago I had a rather amusing experience. I took my trusty briar along on a trip abroad, intending to revel in the delights of the famous mixtures in Lon- don. I confess that I did not carry along with me any of the little blue tins of Edgeworth. But the joke was on me. I went back to Edgeworth, only this time I had to pay 45c for a l5c tin of Edge worth! Incidentally, on a trip through England and later through Ireland, I was surprised to find the wide distribution and ready sale of Edgeworth in Great Britain. A frequent and familiar sign in Dublin, Cork and other cities in Ireland was a white streamer announcing a new ship- ment of Edgeworth. To make such a conquest in the home of smoking tobacca must be very gratifying to your house. Sincerely, J. B. Kelly Let us send you free samples of Edge- worth, this tobacco which has made men look for it throughout the world. Try = = Edgeworth in your pipe and see if you like it enough to want to buy more wherever you may Put your name and address on 8 slip of paper witha request for the free = Edgeworth samples, an mail it to Larus Brother Com- pany, 16 So 21st Street, Rich- mond, Va. If you do like this tobac- co, you can be sure you'll keep on liking it because its quality is al- ways the same, no matter where oF when you buy it. When you want to buy Edgeworth you will find Edgeworth Ready-Rubbed and Edgeworth Plug Slice on sil everywhere in small packages w can be conveniently carried in pocket, and in various other sizes 1? to the handsome one-pound humidor. fio—tune_in on FRVA, Richmond, "ave On your rad Va.—the Edgeworth LZ wa is meters. 1180 kilocycles* comicbooks.com