Life, 1928-10-05 · page 37 of 48
Life — October 5, 1928 — page 37: what you’re looking at
What you’re looking at
This page contains miscellaneous short humorous items and advertisements typical of Life's satirical format. **The cartoons and jokes** are brief, unrelated anecdotes mocking everyday types: a careless motorist, a golf-obsessed acquaintance who spells his name phonetically, and rowdy behavior. One item about a London bus driver references the 1936 Olympic Games held in Berlin, joking that the driver sarcastically addresses a pedestrian as "Lord Burghley" (likely British Olympic athlete). **The main advertisement** is for Nevasmok, a cigarette ash receiver marketed to "persons you're simply mad about"—specifically targeting the man who inconsiderately leaves cigarette ash everywhere. The ad humorously depicts smoking etiquette as a social problem while ironically promoting a product enabling continued indoor smoking without mess. The page reflects 1930s-era concerns about smoking indoors as a social courtesy issue, not a health hazard. It's mostly light humor and commercial content rather than political satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
SOUND EFFECTS ‘A tapy motorist whose car had swerved across a suburban street and crashed through a plate- glass window was being questioned by the local police-sergeant after the accident. “Surely on such a wide street as this,"* said the interrogator, “you could have done some- thing to prevent this accident?"* ; ; “| did,’ the delinquent assured him quite earnestly; ““I screamed as loud as I could!" —Bulletin (Sydney). GOLF-MINDED Turas’s an acquaintance of ours who, should he fire you his name over the phone any time during the summer, would probably give it to you as follows: “Smith; S-M--T-H; S as in stance; M as in mashie; I as in in; T as in trap ad H as in hook.""—Chicago Daily News. NOCTURNE “Then two automobiles filled with policemen hurried over to the pool. There, clad only in gosabeams, the policemen found the young, folks Zsportng themselves in the water."—The World. Tut arsruericisat’ of the Irish knows no toands.—New Yorker. Fooreatt’s all right per se, as we say in Obio, but we certainly dread the alumni. —Ohio State Journal. The Honor of an Alpinist. —Gutiianez (Manni). Sicx in Carson Street saloon: ‘We can't trust ourselves—why should we trust you?" —Pistsburgh Post-Gazette. 35 THE LONDON BUS DRIVER TO DATE Axtusine evidence of the hold which the Olym- pic Games laid upon the British public mind is furnished by this little yarn, A careless pedes- trian, mooning in the Strand, found a bus bear- ing down upon him. By an inspired series of leaps and hops he gained the refuge of an island. The bus driver, having drawn up his vehicle, shook a reproving finger at the adventurer and said, “Nah then, Lord Burghley...."” Sporting and Dramatic News. Glass Ginger Ale wit delightful tonic and 25 cts in stamps, C. ‘espoonful Abbott's Bitters, able. Sample Bitters by mail, bbott & Co., Baltimore, Md. ROAD SIGNS Trtear are certainly some unique and fetching signs along the average American highway. On a trip to Georgia the other day the writer no- ticed and remembered a few of the best ones: “Stop and Gas With Gus,"* ‘*Bar-B-Cue, Dogs and How!"* **Tumble Inn Here,"’ ‘Eat at Big Boy's’ and ‘Speed Limit Eight Miles an Hour.""—Florida Times-Union. “Witar does the modern domestic lack?" inquires a writer in a weekly paper. The answer is obviously—staying power. —London News and Westminster. Lire is published every Friday, simultancous!; Great Britain, Canada and British Possessions. Patent Office. illustrations ndon Office, No contributions Live are copyrighted. For Reprint Rights ongly to Lire, Rolls, House, Breams Buildings, Fetter .. England. The foreign ‘trade supplied from Live's Is House, Breams Buildings, London, E. C. will be returned unless accompanied by stamped and in the United States, itle registered in U. S. to the date of issue Notice of change of address should reach this office two weeks to be affected. addressed to LIFE, 598 Madison Avenue, New Y. Yearly Subscription Rate, $5.00 (Canadian, $5.80; Foreign, $6.60). addressed envelope. Live does not hold itself responsible for the loss or non-return of unsolicited contributions, ior All communications should be ‘ork. The Man Who Never Crushes Out His Cigarette Don't you love those merry jokers, Who at bridges, teas or pokers, Consider it the creamiest of jeats To lay down smoke barrages, Like the reek of ten garages, To the slow asphyziation of your guests? If you don't find Nevasmox at your favorite smoke 8! just send us $2. and we will ship you one postpaid. T? foil the diabolical pleasantries of this familiar pest the Nevasmox was devised. Nevasmox is a small but capacious ash receiver which induces the mos undue attention to itself. ubborn cigarette stub to dic like a gentleman—without calling In addition to efficiently smothering cigarette ends Nevassox has other excel- lent qualities. Tip it over and it bobs up serenely without spilling a flake of ash. To empty, just open and dump. Oh, quite the latest and smartest thing. Lastingly enameled in a variety of colors—Moscow Red, Prohibition Blue, Creme de Menthe Green, etc. YANKEE METAL PRODUCTS CORPORATION, 507 W. 30th St. NewYork New York Showroom: Fith Avenue 20 Fith Avenue NEVASMOK Smokeless and Odorless Ash Receiver Showree Puraiture Mart Space 6: 666 LakeShore Drive comicbooks.com