Life — September 28, 1928 — page 10: what you’re looking at

What you’re looking at

# "The Political Front" - Life Magazine Commentary This page discusses whether business executives should become politicians. The article debates whether Herbert Hoover—presented as a successful businessman-turned-politician—represents good governance or whether politicians should remain separate from business. The cartoon titled "The Associate Caddie" (bottom) appears to satirize political campaigning, showing women in what looks like a golf setting, likely mocking the superficiality of campaign activities or the involvement of society women in politics. The article mentions Alfred E. Smith (a competitor) and references debates about whether business experience qualifies someone for high political office. The overall tone questions whether business success translates to political competence, expressing skepticism about mixing commerce and governance despite contemporary enthusiasm for "business government."