Life, 1928-09-21 · page 33 of 36
Life — September 21, 1928 — page 33: what you’re looking at
What you’re looking at
This page is primarily **advertising and donor acknowledgments**, not editorial content requiring political interpretation. The main advertisement features a **Simmons Chain** designed for Hamilton Watches—a luxury goods pitch emphasizing that fine watch owners deserve equally fine chains. The copy appeals to affluent consumers by highlighting craftsmanship and status ("Hamilton owners are proud"). On the right, a **Cunard Line advertisement** promotes the RMS Mauretania ocean liner, emphasizing luxury travel. It describes the ship's speed, elegant cabins, dining ("Café of the Atlantic"), and appeals to the "travel wise"—affluent transatlantic passengers. The bulk of the page lists **donors or subscribers**, likely to a charitable cause or publication drive (total: $34,338.09 at bottom). This represents 1928 advertising culture: luxury goods marketed to wealthy Americans during the prosperous pre-Depression era. No political satire or caricature is present—the page reflects Life magazine's commercial side, not its editorial cartooning.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE W..C: Brenboltz, D, O, Flint, Mich. orge Chase, Jr, elphia Keke times, New York Edwin Gould, New York. Taster Ho ayier” Merion, PA! G. Allison Beer, Los ‘Angeles tional) Mrs. Henry Suydam, Huntly P.O Dwight, Jr., am Donald......+.+- Anonymous, Stapleton, S. ‘i, Hope Mathewson, Lavalette, No J. Miss Ethel C, Comstock, Ivoryton, Conn. C. L. Zabriskie, New York Caroline A. Sawyer, Camb Mrs. HH. Le Dodd, Atlantic, M Mrs. Hf. BL : Memory of E. L. aise Margaret. Jamison, Greensburg, Pas... gsiey, E. Clarendon, Vt . in Memory of Edward Revere Lit Carroll Burton, Johnstown, Pa From three friend: Mrs. J. R. Gardner, Mrs. G, B. L., New London Annie I. Ly New_York. In Memory of Grace S. Fal Mrs. A. H. Culbreth, Dover, Del . Burr, Vincentown, N. J. John G, Bright, Pi pesbare Geo. Hulbert, Christie Mrs. But! Miimucl Gitoughish, Bufalocgs 220002 Miss L, 'N. R., Middletown, Conn: H. S. Martin, Lancaster, Pa. F. G. Curfman, New York.... Laura F Craft, Glen Cove i. i + Buffalo. ae sees Fioats A. Baxter, Ardmore, Pa. Anonymous, New Yor Anonymous, Portland, Oreg Walter af.” Jelfords, Glen’ Riddle, Pa. R. H. Allen, New York. e e@ | bis AL Childs, Chatham, "N. I-A. Butler, Chester, Conn. Iimmons QUAD | Sewton 7, “Bana, Pawtucket, RT. Charles N. Dietz, Omaha. Mrs. Willard Pope, Underbiil’ ‘Center, bespeaks wre, Bc Shy " ; They who are wise in the ways of travel 3: sail on the Mauretania 8 8388 =o eS They enjoy the luxury of sailing Gos Kahn, on the swiftest ship afloat... e Frances Brooks, N. t e I en C, Oliver Iselin, New York Eleanor McKay, Buffalo. . Luella Mary Alien, Brookiyn Dr, Flora Adams,” Hackensacl 33338 the only ship that can land her passengers on the fifth day 220 3338 e Hamilton ace GQ w. Bickford. EC «+. and since this sleek aristo- crat has transformed her cabins into spacious, charming state- rooms, she has an irresistible appeal to the travel wise... HAMILTON owners are proud of their watches. They want chains | Joseph eH _ oN i field every whit as fine. For this Aig Nlian, De loge ci Robert Morris model of the Mos, ies Pittaheld, Ms Hamilton Watch, Simmons has dD R. oi ¢ pases designed the chain pictured Pore i H, Flashing, N--Y : above. It is an 18K white gold- | Mrs. Robert Griggs, Waterbury, filled Waldemar (30361), | In Memory of €'S. priced at $10.50. Free Jolie and Cos ettle, Jamestown, N.Y in i Miss Ann Carter, Stamford, Of course, the chain is not . Fejton: ‘Omak. Wash. only for Hamilton Watches. It Ne He iy New York. i is fitted for Hamilton beauty, ames D. wits, New York. : iti sabel G. Dod, Provincetown, Mas quality and dural E.G. Goodell, Stevens Point, Wi also in character with any fine | Miss’Carrie B. Beall, Hampton, Va. watch, Whatever your taste, or : the design of your watch, some 33333838 33 Among them her Verandah Café is known as “the Café of the Atlantic.” 33 2 3 They find that they relax per- fectly in her delightfully English atmosphere, so as- sured in its ease and sense of comfort. 03 ae ao ede me a et HD Ssznssssssas3s 3 And—they like the food, it Simmons Chain will match it admirably. In many styles, priced from $4 to $15, R P., Angeles, Mra. C.'B. Warren, Rye, A Friend, Oklaboma. Barbara ‘Jean and Smith Gaylord V Shush Re is the best of the world’s markets, expertly prepared by skilful Continental chefs, mmons Co., Attleboro, Mass. | Joe Kindig, Jr., York, Pa.. Anonymous (Fergus Falls irs. G. M, Sharpless, Ruther M Wy tethte st turers’ “Supply ‘Store, “Ann Arbor, Mic FE. K. Hubbard, New York. eee fly Lou and Carol, Baltimore... M E. Jensen, Norwich, Coan. Mrs. Moses Taylor, New Y: D. Pray, Indian Ri and a la carte, of course— because it’s Cunard. CUNARD LINE nS835u Ad | ™ GBSGHSER 333: . Rue er, Mich. . In M f John’ Henry Upham. Ie Memory af Isha, Heney Uptan fr Mr ALC. Fett, “Anseonds, ih TRADE MARK CHAINS Mise As Si nna May Clevelai Mr. and Mrs, Chas. EB Cian, Giender. sonville, Ce Cathedral’ Pines, Winthrop, ip epee T. ery, Wisse, S. D... Wausau, Wis...... E. B. t, Savannahs.....s.eee pee BubSS wewsssé vy pBsB5- SSS2555555 85888 88883883333 333383 838388388S8Sss3sssE Your Local Agent, or 25 Broadway, New York Cunard Winter Cruises. . . Mediterrasean . . . West ladies New Cunard Service-.. Weekly to Havana $34,358.09 | 1840. EICHTY-EICHT-YEARS-OF-SERVICE-1928 comicbooks.com