Life — July 26, 1928 — page 4: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Milk-the Builder ONE QUART OF MILK IN % |b. Beefsteak © rare was. t.00, Each of these foods has its own value. The comparison is only for “energy value” —the property which gives the body strength and power to carry on its activities, ROM the moment baby’s eyes Freee upon a strange world his de- mand is for food—food that will build a sturdy body and help him grow. Nature provides milk for his needs. In milk are found in right proportion all the many kinds of food required in the busi- nessof body-building. Throughout baby- hood and youth the elements contained in milk are essential to sound growth, As a general rule, milk should not be regarded as a beverage to be taken when thirsty, like water. It is a food and should be sipped (eaten) slowly. In milk are found a greater number of the ma- terials required by the body than in any other one food. Milk contains minerals from which the bones and teeth are made, elements which produce strong muscles—as well as vita- mins to assist growth and to ward off disease. There is no part of the body which it does not nourish, The boys and girls who have milk regu- larly all through childhood have a better foundation of health—more rugged bodies to carry them through life—than those who have little or no milk. will have more reserve strength with which to fight illness, A quart of milk a day, in some f should be the rule for every child ajj through the growing period. A few children have a real or imagined aversion tomilk, But even with them, the doctor may find that they can take it and enjoy it if served as cocoa or in soups, sauces, custards, puddings, or frozen desserts, Encourage your boys and girls to ap preciate milk, Make them understand that for most people it is the finest all. around food in the world. Tell them what it will do for their bodies. Chil. dren love games. Teach them the of body-building. Protein “bricks” for strong muscles; lime “bricks” for bones and teeth; milk sugar “bricks” and fit “bricks” for energy and warmth. All these and other building materials in milk, Not only is milk a builder—it is a re pairer, as well. That is why it is im portant that adults also should have a regular supply—not so much as children —but a glass or two a day or the equiva lent amount served with other foods. Milk is a great help to men and women who want to keep strong, vigorous and youthful. But remember that milk has so much food value that when added to the diet a smaller quantity of other foods may be sufficient. To take milk regularly is the surest and easiest way of making certain that you give your body the va- riety of food materials it needs to keep you in good physical condition. Give milk to the children and—take it yourself. ‘The Metropolitan Life Insurance Company wishes to em- ting clean milk and keeping it ome. Much of the difficulty in bringing babies safely through their second summer comes from the dangers which lie in impure milk or milk improperly cared for—milk left uncovered of without sufficient ice-pro- phasize the importance of clean after it reaches the tection. Find out whether or not the milk you buy comes from a dairy been used to keep the milk free from contamination—from the time of milking to where every scientific precaution has its delivery. Many of the great dairies, realizing the difficulties of safe hours in transit, ny cities and towns guarding every bottle of milk during take no chances and pasteurize it. san cattle for tuberculosis. Dairies are glad to show copies of dai special certificates are issued. will be found in our booklet, jetroy New York City. demand that practically all milk must be pasteurized. some cities special certificates of quality are issued upon con. vincing evidence of clean and safe handling and the testing of 1» In which have such rece iry reports upon whic! ition their If your milk supply is not pasteurized or certified, it is advis- able that you pasteurize your milk at home. Cor simple directions together with other valuable information mplete and 88F, “All About Milk”. Ie will be mailed free upon request to the Booklet Department, Me olltan Life Insurance Company, 1 Madison Avenue, HALEY FISKE, President. Published by METROPOLITAN LIFE INSURANCE COMPANY~NEW YORK Biggest in the World, More Assets, More Policyholders, More Insurance in force, More new Insurance each yeat LIFE: Published Weekly by Life Publishing Com; 598 Madison Ave., New York, N. New York Post Office, undeb act of March 3, 1879. Printed in U.S.A. Eat'd as 2nd Class Matter at the Post Office British Possessions, YY. Subscription, $5.00. Vol. No. 2384, July 26, 1928. Ent'd as 2nd Class Matter, June 8, 195.8 Cansda, Copyright t 1928, Life Pub. Co, in U.8., Englaed comicbooks.com