Life, 1928-07-26 · page 34 of 36
Life — July 26, 1928 — page 34: what you’re looking at
What you’re looking at
This page from *Life* magazine is primarily **advertising and reader letters**, not political cartoons. The main content is a **Glo-Co hair product advertisement** featuring an illustration of well-groomed men. The ad promises the product keeps hair in place throughout active days (golf, motoring, dancing) without looking artificial—a pitch to men concerned about appearance. Below are three brief **humorous anecdotes**: - A child confuses a party with something she "tasted" (wordplay on "attended") - A cynical politician plans staged photos in rural settings to appear authentic - A young man jokes about being in "semi-finals" of courtship The page also includes **reader letters** discussing Indiana politics and nominations, and hotel/tourism advertisements. The satire is mild social humor typical of 1920s *Life*—poking fun at politicians' inauthenticity and everyday absurdities—rather than sharp political commentary. The page reflects how magazines of this era mixed advertising, light jokes, and reader correspondence.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIrFe All day long, and in the evening too... your hair is properly in place! necessary joyable way. Car rent $50. a week. ene 7% Salon PARTOUT TOURING. Al SERVICE ABROAD S50 FIFTH AVE. NEW YORK CITY No matrer how strenuous your day may be .. . no matter whether it includes tennis, golf, motoring and dancing . . . Glo-Co will keep your hair well-groomed every hour. Glo-Co is not a preparation which mats down your locks into a sticky mass. Glo-Co does not impart an artificial “shininess.”. . . The new Glo-Co is a clean liquid which not only keeps the hair in place, but acts as a tonic too. It fights dandruff, conditions the scalp. Its fresh fragrance is something quite different from the ordinary heavy scent of most hair prepara- tions. If you can’t get Glo- Co at your favorite depart- ment store, barber shop or drug store, send fifty cents for full-size bottle to Glo-Co Company, 6511 McKinley Avenue, Los Angeles, Calif. Same price in Canada, 10 McCaul Street, Toronto. GLO-CO LIQUID HAIR DRESSING the morning shave NOTHING BUT REFRESHMENTS Wuen Betty came in from the children’s party she had attended her mother said: ‘*Well, daugh- |ter, did you have a nice time?" “Oh, yes,"" said Betty enthusiastically, ‘it was the best party I ever tasted."* —Chicago Tribune. COMPOSITE “1 sate. overlook nothing, in case 1 am nomi- nated,"* explained the Adroit Politician. ‘*I intend to be photographed in an Indian suit while pitching hay beside the log cabin where I was | presumably born."’—Detroit News. ‘THE DEVINNE-HALL ENBECK COMPANY, (NC. PIONTERS, REW TORK Roses and Razzberries (Continued from page 31) dispelled, can give to Lire that captivat. ing insouciance that marks the June of life. Perhaps I represent an individual, perhaps a number, but, as it is Flag Day feel like putting the flag at half-mast, i Do you remember when we sent three dollars to give a little fellow his fortnight vacation? Recall the present cost for the same service. Perhaps that is the reason that Lire has made a necessary change, to keep abreast with changing conditions, However, I do hope that we are not to miss the most necessary periodical of the umes. Catrsar A. Rostrts, Los Ancetes, Catir. ROGERS AND HUBBARD Rocers Campaicn Heapguarters. GENTLEMEN: I arise for the purpose of advocat- ing the selection of Kin Hubbard (‘Abe Martin") as the running-mate for Will Rogers. Kin Hubbard is Indiana's sages, sage. For years and years he has been selecting the choice follies from the never- failing bumper crop of our land and satirizing them with devastating brevity and irony. Out of the mouths of fools and babes and Abe Martin’s rustics cometh wisdom. As to the honesty and integrity of Abe, is it not enough to say that he has never been Governor of Indiana? Let the ticket be Rogers and Hubbard, and the slogan: No Platitudes! P. L. Wire. Des Mores, Iowa. “Wu's going to marry that girl?” “Dunno yet. I'm in the semi-finals.” —Louisville Courier-Journal, New York’s Newest Hotel Che Piccadilly 227 West 45th Street At B’way—New York Adjacent to Every Ac- tivity. 600 Bright Sunlit Rooms. Each with Bath, Electric Fan, Ice Water. Single Room and Bath $3.00 Double Room and Bath $4.50 Exceptional Restaurant and Luncheonette Wire at our Expense for Reservations F, D. SOFIELD, Mng. Dir. comicbooks.com