Life, 1928-07-05 · page 46 of 50
Life — July 5, 1928 — page 46: what you’re looking at
What you’re looking at
This page contains several distinct satirical pieces typical of 1920s Life magazine humor: **"Emotional Moments in the Life of a Flapper"** (main cartoon): Shows a golfer who has accidentally hit a "Colonel's" golf ball. The joke plays on social etiquette—the golfer is advised to offer the angry Colonel a Murad cigar as a peace offering, treating it as essential damage control in upper-class society. **"The Personal Touch"**: A fireman complains that opera prima donnas no longer exist—modern singers demand endless curtain calls rather than accepting single bows, keeping him late for supper. It's satirizing changing entertainment standards and loss of dignity. **Other brief jokes** mock marital dynamics ("wife driving" as a sign of car-buying plans) and Tennessee hillbilly culture. **Lower half**: Marmola weight-loss tablets advertisement—the page shifts to commercials claiming scientific obesity treatment. This reflects 1920s attitudes toward women's appearance and unfounded "glandular" weight-loss claims. The page reflects Jazz Age concerns: social class navigation, changing entertainment values, and emerging consumer culture around beauty standards.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IN THE EMOTIONAL MOMENTS When you find that you have LIFE OF A FLAPPER picked up the ball that belonged to the peppery Colonel on the links in front of you, then before he blows up ... Offer Hima MURAD Co., Est. 1760 THE PERSONAL TOUCH “Prima ponNas?"* said the fireman at the Opera House, in a bitter tone. ‘There aren't any prima donnas now. Remember Tabasca? There was a prima donna, if you like. One curtain call at the end of an opera was all she'd take. Nowa- days they keep the curtain going up and down, up and down, like a blinking lift, for ten min- utes. What's the result? I'm kept late for me supper. No. Proper prima donnas have died | out.""—London Daily Chronicle. A sorr detour doesn’t turn away wrath. | —Louisville Times. Reddy Tees don’t mark the club face. Sold everywhere. Red oryellow. 18 for25¢ The Nieblo Mfg. Co., 38 E. 23rd St., New York City The ASK FOR THEM BY NAME Be sure you get the original and genuine REVIVED A rourist stopped at a cabin far up in the Tennessee hills. Noticing four good-sized holes in the door he said to the lanky mountaineer who sat whittling near the cabin, “I don't like to be inquisitive, but what's the idea of having four holes in the door?" The mountaineer replied, ‘We got foah c “But why didn’t you cut out one large ho! queried the tourist. ““Stranger,"" snapped the native, “when I says “‘SCAT’ I means ‘SCAT'!""—Chicago Tribune, A SURE SIGN “Bit. must be planning to buy a new car," “Why?! “I see he's letting his wife drive."* —Everybody’s Weekly (London). Lose Fat As She Did | Look right, feel right Men want women to be slender. Then why not do what they do? Excess fat is a blightto all. Not to good looks only, but to health and vitality. All doctors warn against it. Women have found an easy, pleasant way to reduce. It is efficient—you_can see that. Slender figures now prevail. Excess fat has dly banished been rapi in the past decade. Science found a common cause of ex- cess fat in a certain gland deficiency. In a gland which largely controls nutrition. It turns food into fuel and energy when it is active. Food goes to fat when it isn’t. By thousands of experiments research men | found a way to combat that deficiency. Doctors the world over employ it in obesity. The method is embodied in Marmola pre- scription tablets, now used for 20 years. Millions of boxes have been employed in fat reduction. Users have told others, and the use has grown to very large roportions. One simply takes four tablets daily until weight comes down to normal. No abnormal exercise or diet is required, though modera- tion helps. The method is not secret. It is known to every modern doctor. The formula of Marmola appears in every box, also a booklet which explains results. You know what you are taking, and why. . Go try Marmola because of what it has done for so many, for so long. Nothing can hold the place which Marmola has held for 20 years without doing what you want done. Go start today. Marmola I} druggists at $1 who is ‘out. will order from his MARMOLA Yhe Pleasant Way to Reduce prescription tablets are sold by t per box: ‘Any druggist comicbooks.com