Life, 1928-06-21 · page 31 of 38
Life — June 21, 1928 — page 31: what you’re looking at
What you’re looking at
This page is primarily **advertising and administrative content**, not political satire. The top section announces Elmer Davis as Life's new chief editorial writer, replacing Edward S. Martin. Davis was a respected journalist from the New York Times and Herald Tribune who left newspaper work to focus on writing essays and novels. Below that is a fundraising appeal for "Life's Camps for Needy Children"—charitable summer camps in New Jersey and Connecticut for poor urban children. The editor solicits $20 donations to send children to these camps for eighteen days, emphasizing the camps' educational and health benefits for disadvantaged youth. The remaining space contains a **Dunlop golf ball advertisement** with two product images and a rhetorical question: "Have you ever heard anyone ask for a better golf ball than a Dunlop?" This is straightforward product promotion, not satire. The page reflects 1920s-era Life magazine's mix of serious editorial content, charitable advocacy, and upscale advertising aimed at affluent readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Elmer Davis Fottowine the retirement of Edward S. Martin as Lure’s chief editorial writer, the editorial page has been turned over to Elmer Davis. The first of his weekly comments on current events appear in this issue. Mr. Davis is an Indianan, born in 1890 and educated at Franklin College. He won a Rhodes scholarship and spent two years at Queen's College, Oxford. For ten years, from 1914 to 1924, he was on the staff of the New York Times, and subsequently on the New York Her- ald Tribune. This year he withdrew from newspaper work to devote himself to writing (newspapers please copy) Mr. Davis is known as one of the fore- most reporters of these times. He has also achieved considerable distinction as an essayist, in the American Mercury, Harper's and other eminent publications, and is the author of several novels, in- duding “I'll Show You the Town,” “White Pants Willie” and ‘Friends of Mr. Sweeney.” Our readers will be glad to welcome him to the staff of Lire. Tue Eprror. Lire’s Camps for Needy Children , (Continued from page 15) all this is right here. There are, as there have been Ee the past forty-one years, Lire’s Camps for Needy Children. The Camp for Boys at Pottersville, N. J., and the Camp for Girls at Branch- ville, Conn. To cither of these priceless spots, deep in the country, you personally can send a child, or two children, or three children, and have the glorious consciousness that you have done a splendid human thing. The Camps are better than ever this year. They are modern, happy, instruc- tive, health-giving places where little lives are saved and little creatures made srong and happy and better in a hun- dred ways. As we go to press with this plea that you help us to carry on in the Camps, the little boys and girls of the poor and desolate quarters of New York are won- dering if summer is going to hold a glimpse of grass, the sound of wind in the trees, a few days’ running free in the fields—and all the rest of it—for them. Practically, you see, you hold the ha Piness, this summer, of some little child in the hollow of your hand. It takes just twenty dollars ($20) to turn all these childish dreams into actual- ties. For twenty dollars pays for one child for ‘eighteen days at either of the Camps. More will, if you count it up, pay for more than one child. Less, naturally works the other way. We say this from our hearts: there is no sum of mone that we shall (Please turn to page =a HAVE YOU EVER HEARD ANYONE ASK FOR A BETTER GOLF BALL THAN A DUNLOP ? THE IMPORTED BLACK. DUNLOP comicbooks.com