Life, 1928-06-07 · page 53 of 54
Life — June 7, 1928 — page 53: what you’re looking at
What you’re looking at
This is primarily a **Waterman's fountain pen advertisement**, not political satire. The page promotes new "Colored Ripple" pens and pencils marketed as ideal Commencement (graduation) gifts. The decorative header features a classical female figure (likely Wisdom or Learning) and uses ornate typography typical of 1920s-30s advertising design. The ad emphasizes that Waterman's pens are "Always the first choice of students" and highlights the appeal of new two-tone ripple colorings (Ripple-Bluegreen, Ripple-Olive, Ripple-Rose) to "American boys and girls" and their parents. It stresses quality features: hard rubber construction, 14-carat gold points, and self-filling mechanisms. Pricing ranges from $1.50-$5.00 for individual items, with combination gift sets at $5.50-$7.00. There is **no political cartoon or satire** on this page—it is straightforward commercial advertising emphasizing product reliability and aesthetic appeal for graduation season purchasing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Jew (olored Hipple ommencement_.s x, Xia Pens and Pencils sa Itself ADIANTLY beautiful in their two-tone ripple colorings, these new Waterman's fountain pens and pencils de- light the eyes. of thousands of American boys and girls—and appraising parents—especially at Commencement time. Always the first choice of students the world over. The one faithful writing companion of childhood and old age, j 2 =. Waterman's now ascends the \' ES Colored country’s graduation platforms ( / t in the soft but sensible color- \ ’ { b i Ripple Rubber ing of panamier, 4 : rn r Pens s a Commencement or class | promotion gift, Waterman's = $4.00 ana $5.00 continues unsurpassed in en- - . diing fecrereabalty, And for \ \ Pencils e older folks they offer in a , \ wide variety of models the same \ $1.50-0s$2.00 superior qualities which have satisfied millions for more than forty years. ARD RUBBER is superior to all other materials for fountain pen holders. It is stainless, light, resilient and insures perfect. writing comfort. ‘When produced in two-tone colors as illustrated SoS en Blugreen, Ripple-Olive and Ripple-Rose—it ac- quires new and unexpected beauties. Other Waterman's features of these beautiful new pens are the 14-carat gold point, patented spoon-feed, self-fill- ing device that locks, pocket clip-cap, pro- tective lip-guard, and large ink capacity. COMBINATION SETS L. E. Waterman Company Pen and Pencil in Attractive Gift Box 191 Broadway, New York Large Size $7.00 Smaller Size $5.50 Chicago, Boston, SanFrancisco, Montreal Waterman's comicbooks.com