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Life, 1928-06-07 · page 38 of 54

Life — June 7, 1928 — page 38: what you’re looking at

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Life — June 7, 1928 — page 38: Life, 1928-06-07

What you’re looking at

This page contains **advertisements and satirical content** rather than political cartoons. **Main Content:** - **American Express travel ad** (left): Promotes independent European travel planning services, appealing to affluent American tourists - **"Behind the Scenes in a Marionette Show"** (center): A humorous essay by Chet Johnson depicting chaotic backstage control of a melodramatic puppet performance, with operators frantically managing tangled wires while the overwrought narrative continues onstage—satirizing the gap between theatrical illusion and messy reality - **"It Often Seems So"** (center): A poem by Dalmar Devening gently mocking columnist O. O. McIntyre, accusing him of romanticizing city life while misleading rural readers—the final line calls him "a pleasant liar" - **Welch's Grape Juice ad** (right): Promotes the beverage as refreshing radio-listening accompaniment The page reflects 1920s-30s concerns: American tourism, urban-versus-rural perspectives, and media influence on public perception.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

\ you as a potential American traveler in Europe like to have this helpful American Ex- pies booklet-—"The American raveler in Europe"? Wouldn't you like to turn its pages which are brimful with val- uable travel information and read where and how to go and what to sce? How the American Express Travel Department can make any itinerary suggested by youa happy teality when you go? Wouldn't you like to be one of the thousands of Independent Travelers who explore Europe with no travel details overlooked —with no worries and with all ho- tel reservations, itineraries, sleep- ing cartickets, meals en route,etc., arranged in advance? If you are hoping or dreamin, that you can a, a will be ie terested in this intriguing booklet, which makes the planning of in- dependent travel a pleasure. This coupon places a copy of the booklet in the mails for you. Fill in and send today to nearest office below. The wise traveler plans ahead, Write AMERICAN EXPRESS Travel Department 65 Broadway, New York ington Street SP this booklet and earn Market at Second Streets San Francisco 606 McGlawn - Bowen Building, Adaota, Ga. Always Ca American Express Travelers Cheques Travel AMERICAN EXPRESS é Foreign Independent 7 ee et eel Department No.3 *mblifed. Please send “The Ameri can Traveler in Europe” to rT Addres: LIFE Behind the Scenes in a Marionette Show “On, my noble lord and master’... . Hey, wait a minute! Her leg’s got up around her neck again!...C’mon, here, pull yourself together! All right, Mamie, give 'em the next..... ‘Ask of me what you will, for I am only your slave! But spare my aged father's life!’....Now look at the cockeyed sultan! Put your arms down, y’ big sap!....What the.... Dance Fatima around a minute, Mamie. eagsis There. ....That’s better, ol’ top! Let's go before you have another fit..... “Hark ye, pear of my harem! At sun- P ssvave Hey, what are they laughing at?....Dang!.... He's swinging around on one leg again! .+.-Go on, Mamie, I'll jerk him sober again in a second..... ‘O Mighty Sultan, say not so! I beseech you! On bended knees I implore you!’....Mame! F’ Gawd’s sake slack up on them main body wires an’ let her down to her knees! ....Wow!....You let her down like a ton of brick -‘Plead not, fickle Fa- tima! Your Sultan has spoken! Ho, Grand Vizier! Summon the Royal Ex- Pe os Where the Sam Hill!.... Mame! Quick! Grab the Royal Execu- tioner’s wires and waltz him out! I can’t leggo this darn Sultan!....Not so loud! ?....Nononono!....The ones right next to ‘em.....Hey, wait a min- ute, you've got the crocodile’s wires! Take your time; I'll stall along..... Royal Executioner! Why dost thou de- .-Attagirl! Stay put a minute, .-You walk him out, Mamie, and I'll work the sword wires!....Ah! That’s the stuff. ....Just a little farther, Mame, and we Omigawd! I've dropped the book!” Chet Johnson. It Often Seems So Mr. O. O. McIntyre, Oft you sound a pleasant lyre Telling us poor country “fellers” Of the lives of city dwellers. How you hold our awed attention When with nonchalance you mention All those bright-light bordered ways Where the pleasure secker strays. How you hint at gay romances In the night clubs, theaters, dances; Then reveal the heart of pity Beating deep within the city. How the tales you tell amaze us. Fairyland could not more daze us. Though your manner’s quite disarming, Can the city be so charming? Oh, oh, Mr. McIntyre, Oft you sound a pleasant liar! Dalmar Devening. First Bootteccer: Is that batch of rare old Bourbon mixed yet? Seconp Manxiter: Gimme a minute, can’tcha? While you're “I; 7 a) istening in Serve Welch's half and half with ginger ale, With your radio concert—a cool glass of Welch’s Grape Juice! It’s mighty refreshing. And it’s so good for you—as || though you drank a glass of fresh grapes. Welch’s is the juice squeezed out of ripe, fresh grapes. All the health-building mineral salts, energy value, laxative prop- erties of the fresh fruit are held in this delicious juice. The delightful flavor of the ripe Concords is held in Welch’s too. Served straight or blended, Welch’s is always the very best grape juice, For a long drink, mix Welch's half and half with ginger ale or charged water; or make a pitcher of the always-popular Welch Punch. Recipes are printed on every label. Free—How to make Popular Fruit Drinks. Send a postcard to The Welch Grape Juice Co., L-86, Westfield, N.Y. In Canada, St. Catharines, Ont. WELCH’S Once you've tasted Welch's no other grape juice will do comicbooks.com