Life — May 31, 1928 — page 2: what you’re looking at

What you’re looking at

# Analysis: "Follow Through!" Editorial & Advertisement This page combines an editorial by F.A. Seiberling with advertising for Seiberling All-Tread Tires. **The Editorial Content:** The left side uses golf metaphors to discuss business philosophy—comparing a successful "follow-through" in golf to quality follow-through in industrial manufacturing and sales. It critiques businesses that lack commitment to their products' actual quality. **The Advertisement:** The right side promotes Seiberling All-Tread Tires, emphasizing a one-year protection guarantee against accidents or road hazards. The ad highlights that 5,000 Seiberling dealers nationwide will honor this warranty. **The Point:** Seiberling uses the editorial's golf metaphor to argue their tire company practices what it preaches—genuine follow-through via actual product protection and dealer support, positioning themselves as a quality-focused alternative in the tire market.