Life — April 19, 1928 — page 31: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Life “3. 504 holes “): 87.3 miles of golf...played with a single Keo Furs ball AT. IS EASY to make a 4 golf ball so durable — that it can be guar- / — anteed for 72 holes of play. Buc it took us six years toperfect the Kro-Flite—a ball which not only cannot be cut, but which cannot be outdriven byany other make of ball. Such amazing durability combined with maximum distance is a feature that belongs to the Kro-Flite alone. No other golf ball has it! Last year many records were made with Kro-Flites, both for exceptional durability and for exceptional distance. Heading the list are the experiences of Mr. Fred M. Wheelock, of Portland, Maine, and of a player on the Munic- ipal Course at Youngstown, Ohio. The two letters from Mr. Wheelock, quoted below, speak for themselves. July 9, 1927. “It may interest you to know that on the 17th of June of this year, I pur- chased at thecadldichouseoftheO! Orchard Golf and Country Club, of which | am a member, one of your Kro-Flite balls. I have played with this same ball, 414 holes of golf, equal to 126,316yards,or71.7miles. Theball doesnotshowasinglecut:” Very truly yours, Fre M. Wurrtocx. August 1, 1927 “With farther reference tothe Kro- Flite ball, about which you wrote, will say that I am enclosing play- ingschedule for 90 additional holes played with this ball, bringing the total to 504 holes, or 87.3 miles."* Very truly yours, Fre M. Wuteztocx. and... The longest drive of 1927 425 yards... was made with another KRO-FLITE Unfortunately, the ball was lost after reaching this amazing total of 504 holes, orit might have gone many holes further, for it was still in excellent condition. The following quotation from an article in the Youngstown Telegram, July 14, 1927, tells the story of what we believe to be the longest drive made last year. Under the heading ‘’Muny Golfer Registers Longest Smack of Season,”* the article goes on to say: ** ... he got hold of one on the No. 2 tee and spanked it... When the dis- tance was measured it was found that the drive was good for the almost un- paling -FLITE believable distance of 425 yards."" There's distance inevery Kro-Flite This record drive of 425 yards was madewith a Kro-Fliteball and with a Kro-Flite steel- shafted driver. Comparative tests made with the driving machines at Chic- opee, Mass., Pinchurst, N. C., and Putney, England, have proved the as- tonishing distance in the Kro-Flite ball. These machines hit every ball with exactly the same power. The result is always the same. The Kro- Flites giveas greatasor greaterdistance than any other make of ball—foreiga or domestic. No other golf ball is so tough The guillotine test is the most mur- derous one that can be given a golf ball. A heavily weighted knife drops on the ball at terrific speed. There has never been a ball tested—except the Kro-Flite—which this knife has not cut completely through the cover. The worst it has ever done to a Kro-Flite is barely to dent it. Whether you hack it or smack it, you will gee a thrill from playing the Kro-Flite. For if you top it viciously, it is a thrill to find the ball unmarred, as goodas new, for an almost unbelievable number of holes. And when you meet it fair off the tee, the distance you get is worth talking about for the rest of the hole—often for the entire cighteen holes. So let your pro- fessional orsportsdealersupply you with Kro-Flites. Perhaps you will make a record with this ball, too. a a e A. G, Sratpine & Baos. 105 Nassau Street, New York City FREE—Please send me ‘our Game Begins befor L 4-19-28 | ew golf booklet | Start to Play.” GUARANTEED FOR 72 HOLES We ‘ely guarantee replacement of any Kro-Flite Ball which A ugh or becomes unplayable from any cause in 72 holes of ply. But we honestly believe that every Kro-Flite is good for many more holes than 72, for it is practically indestructible. each 75 cents comicbooks.com