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Life, 1928-03-01 · page 36 of 42

Life — March 1, 1928 — page 36: what you’re looking at

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Life — March 1, 1928 — page 36: Life, 1928-03-01

What you’re looking at

This page contains two distinct elements: **Left side:** An advertisement for Edgeworth pipe tobacco, presenting a testimonial letter from a satisfied customer claiming the tobacco "broke in" his new pipe successfully. The ad uses a common marketing technique: customer endorsement suggesting the product solves a specific problem (making new pipes smokable without the traditional long aging period). **Right side:** "Mrs. Pep's Diary," a humorous social column documenting genteel domestic life. The February 8th entry contains gentle satire of upper-class leisure: the writer mentions gaining money at cards, receiving Little Orphan Annie figurines as gifts (treating them as nursery items despite adult ownership), and anecdotes about eccentric relatives—including Uncle Frank's reckless ferry-boat incident and Uncle Harry's absurd attempt to stop it with a bamboo cane. The humor relies on deadpan understatement and mild mockery of wealthy society's pretensions. The diary also advertises Bayer Aspirin, reflecting the era's heavy advertising throughout editorial content.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

34 Pipe Smoker Finds Right Tobacco For “Breaking in’a Pipe There are many veteran pipe smokers who have never discovered Edgeworth. These hardy souls are prone to advise new smokers that a pipe must be old before it can be sweet. True, an old pipe is sweet. But how can a man break- ing in_a new pipe achieve this sweet- ness? Let Mr. Shera’s letter tell you: Columbus, Ohio March 10, 1927 Larus & Bro. Co, Richmond, Va. Gentlemen Two years ago my wife gave me an ex- pensive pipe. I smoked it a great deal for two or three weeks, put it aside, then be- gan smoking it again. This time it was very strong. Veterans told me that it had been smoked too hard for a new pipe and should be put away. ‘The pipe was laid away again. A short time ago I got it out and smoked one of the common brands of tobacco in it. The results were disappointing. I told the druggist of my experience with it. He asked if I had tried Edgeworth. I told him I never had. I followed his suggestion, and I am honest when I say that it has restored the sweetness to the pipe, and has made me wonder: Was it the pipe or the brand of tobacco that caused me to lay it away for the long period of time? As a novice, I prefer Edgeworth ; and I am going to stick to it, as I feel satisfied that there is none better on the market. Sincerely yours, Philip C. Shera Men just learning to smoke pipes are not the only ones to discover Edge- worth. Many old- time pipe smokers, who thought they were enjoying their tobacco, have tried Edgeworth and found pipe sweet- ness such as they never knew before. To those who have never tried Edgeworth, we make this of- fer: Let us send you free samples of Edge- worth so that you may put it to the pie test. If you ike the samples, you'll like Edgeworth wherever and whenever you buy it, for it never changes in quality. Write your name and address to Larus & Brother Company, 16 S. 21st Street, Richmond, Va. Edgeworth is sold in various sizes to suit the needs and means of all pur- chasers. Both Edgeworth Plug Slice and Edgeworth Ready-Rubbed are packed in small, pocket-size packages, in hand- some humidors holding a pound, and also in several handy in-between sizes. On vedic in VA, { Pathe Edgeworth Station. Wave lengin 234-4 | meters, Frequency 1180 Life Mrs. Pep’s Diary (Continued from page 17) it did cut like a loaf, delicious, and falling to cards afterwards I did gain seven dollars, which I was glad of. This day Barbara Russell of Boston did send me figures of Little Orphan Annie and her dog made out of some leathery substance, and I am as pleased with them as though I were still in the nursery, which, according to my husband, is where I belong. February Up betimes and ailing 8th slightly, I was enjoined + to take some bicarbo- nate of soda, which does seem to be the contemporary method of dismiss- ing all complaints of illness, and the injunction never fails to sound like scant sympathy to me. Merry dis- course with Sam, recalling how his Uncle Frank as a blade with an eye | for pretty girls walked off a ferry- boat before it quite met the dock, and how Uncle Harry tried to keep the vessel back with a bamboo cane, | Uncle Frank bitterly reproaching | the deckhand who was trying to save his life for thrusting a hook into his coat, whilst Sam's father tried his best to pretend that he knew neither of then To luncheon at Marge Boothby’s, where I found that she had touched up all her laurel with gilt paint, and to my astonishment it was not a bad esthetic idea, so perhaps we have been wrong all these years about the lily. Talking of a certain acquaintance who has botched a business which she begged to have left entirely to her, I was minded again of Harry Leon Wil- son’s “The Boss of Little Arcady’ and poor Westley Keats, for whom | diplomacy had been defined as a hand of iron in a velvet glove and whose comment on its failure, after his own blunt advice had not been followed, was, ‘A hand of mush in a glove of the same.” So to personali ties, the lowest and most interesting form of conversational life, and when I vouchsafed a slight consciousness of having developed spiritually throughout the past year, Marge did not hasten to agree with me, which it would have been politer as a hostess to do, even though she were obliged to prevaricate. This day our order of provisions failed of deliv- ery, and beside Katie’s goings-on the news that was taken from Ghent to Aix would have paled to a whis- per, but I advised her to pull her- self together and open up a tin of something, a happy, if conventional, solution, because it did eventuate as spaghetti and was most savory. Baird Leonard. The whole world knows Aspirin an effective antidote for pain. just as important to know that t only one genuine Ba i If it says Bayer, it’s and if it doesn’t, it is not! | Heads are dispelled by Bayer Aspiri colds, and the pain that goes wi even neuralgia, neuritis, tism promptly relieved. Get any drugstore—with proven direction Physicians prescribe Bayer Aspirin; it does not affect the heart Aspirin is the trade mark of Bayer M of Monoaceticacidester of Salicy! No matter whether you plan to spend $300 or $3000, our specially prepared descriptive booklet, sent free on request, will be invaluable. Tours with escort. Independent Tours. 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